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Importance of Advertising
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Worldwide advertising is an important contributor to economic growth, individual marketing organizations differ on the role advertising plays.
For some organizations little advertising may be done, instead promotional money is spent on other promotion options such a personal lling through a sales team.
For some smaller companies advertising may consist of occasional advertiment and on a very small scale, such as placing small ads in the classified ction of a local newspaper.
But most organizations, large and small, that rely on marketing to create customer interest are engaged in consistent u of advertising to help meet marketing objectives. This includes regularly developing advertising campaigns, which involve a ries of decisions for planning, creating, delivering and evaluating an advertising effort.
Advertising is a form of communication that typically attempts to persuade potential customers to purcha or to consume more of a particular brand of product or rvice.
Advertising can be en as necessary for economic growth, it is not without social costs.
For global advertirs, there are four, potentially competing, business objectives that must be balanced when developing worldwide advertising: building a brand while speaking with one voice, developing economies of scale in the creative process, maximising local effectiveness of ads, and increasing the company’s speed of implementation.
1,一条公益广告就好像是一盏灯,灯光亮一些,我们身边的黑暗就会少一些。并且我更相信,每个人的心灵都像是一扇窗,窗户打开光亮就会进来。我相信“文明就在我们身边”,离我们很近很近,近得触手可及。
A public advertising is like a lamp, some bright lights, the darkness around us will be less. And I believe, everyone’s mind is like a window, will come in bright open windows. I believe that the “civilization around us”, from our very clo, clo enough to touch.
2,公益广告具有很强的教育意义和象征意义,作用就是来激发人们的意识,使人对自己身边的一些事引起一些注意。公益广告是针对全人类的一个集体的利益,它的表现的形式比较有寓意,认为意味深长,引起思考,有教育和启发的作用。
A public advertising has a strong educational and symbolic role is to stimulate people’s awareness of some of the things people around them cau some attention. PSAs are against the interests of a collective humanity, in the form of its manifestations have more meaning that meaningful, causing thinking, the role of education and inspiration.
With the development of economy advertiments become more and more important . They can help llers get more customers . There are veral styles of advertiments . For examples advertiments on tv newspapers magazines and big boards besides the roads . Do you believe advertiments completely . I suggest you do not . Many advertiments do not describe the goods exactly . So when we go shopping we should take care.。
给你几篇:Advertiments 「广告」 Advertiments can be en everywhere in modern society. They appear on the TV screen. They occupy a conspicuous place in newspapers and magazines. They are displayed or painted on walls and even on bus. Indeed, it is difficult nowadays to find a public place without advertiments. It is true that in economic activities advertiments play an important role. They tell people about new products and help promote sales. Unfortunately some of the advertiments are not true. They cheat consumers one way or another. So, admitting that advertiments can help us, we should also beware of them from time to time. 在现代社会中,广告随处可见,它们出现在电视萤光幕上,在报纸和杂志上也占有显著地位。
它们展示或画在墙上,甚至在公车上315 汽车。说实在的,今天在公共场所,很难没有广告。
广告在经济活动中,确实扮演了重要角色。它们告诉大众新产品,并且有助销售。
不幸的是,有些广告不诚实,它们千方百计欺骗消费者,因此,我们固然承认广告能帮助我们,但我们也要时常对它们小心。 Nowadays ther are a lot of fal advertiments in society. They have caud many harms to society. Generally, their harms can be listed as follows. First, they exaggerate the functions of the goods they adverti and mislead consumers. Second , some advertiments contain obscene co浙江高考总分ntents and bring about spiritual pollution. Third, they riously damage the credit of business becau the shops which ll tho goods will be distrusted and even considered the conspirators of tho advertirs by consumers. Personally, I am usually vigilant against any advertiments and so I have never been taken in. However, some people are credulous and are easily taken in. Therefore, in my opinion, effective measures must be taken to ban fal advertiments and protect consumers’ interests. First, all the advertiments must be strictly censored by the authorities concerned before they are published. Besides, vere punishment must be inflicted on tho who publish illegal advertiments. In conclusion, fal advertiments must be eliminated in our society 广告的利与弊 The advantage and disadvantage of the advertiment Advertiment is omniprent in our modern society. It ems wherever we go, such small ads will greet our eyes: the supermarket, the subways, the stop sighs, the walls of public buildings, the garbage cans, and whatsoever. The ads can be about everything from lling mobile phone, renting hous, treating difficult dias to producing fake diplomats. (from domestic articles to machinery, from toys to aircrafts.)It’s no exaggeration that we live in the world of advertiment. The advantage of the ads is lf-evident. They provide us with a good collection of goods and rvice, from which we can make our best choices. For the manufacturer, they can take advantage of the ads to project the characters of their products so as to ize the vision of the consumers and gain them huge profits. However, we cannot belittle the disadvantages of the ads. ①To many ads do spoil our daily life and waste our time. They interrupt the TV programs, filling our letterbox, and ruin our appreciation of nature in place of interests. People often feel burdened with the ads instead of satisfying with them. ②On the other hand, some of the ads are illegal, spreading fal information and planning to treat people who are eager to solve their problems. It’s high time we took urgent and effective measures to curb this phenomenon. ①Firstly, we should intensify the effects to supervi the ads markets. It’s crucial that we must regulate the ads market strictly to avoid someone’s availing himlf or herlf of the loophole of the market management. ②Secondly, whoever takes advantage of ads treating consumers should be punished or imprisoned. ③Thirdly, we should educate people to abide by the law and give priorities to honesty and credit. Only when putting the measures into practice, will our society be purified into a paradi for us to live in. 广告的利与弊 广告在当今社会中无处不在。
看起来无论你走到哪里,她都会映入你的眼帘:超市、地铁、车站、公共建筑的墙体、垃圾桶甚至T恤衫。广告的内容可以关于任何东西:从卖电话到租房,从治疗疑难杂症到办假证。
/(从家用物品到大型机器、从玩具到航天器) 毫不夸张的说,我们生活在一个广告世界里。 广告的优点很明显。
它给我们提供大批量的商品和服务,供我们做出最好的选择。对于商家而言,他们可以利用广告展示自己商品的特点,以便抓住消费者的视线来获取利润。
然而,我们也不能小视广告的缺点。①太多的广告会搞乱我们的生活并浪费我们宝贵的时间。
In the modern information era, one can’t avoid being surrounded by various kinds of advertiments. They rve as a direct bridge between manufactures and consumers. By advertising, manufactures can easily introduce their products and attract the attention of consumers. On the other hand, consumers will have more opportunities to get to know more about the things they are interested in.
However, there is still lots of people who complain that many of the words in advertiments are rather misleading. Some manufactures spend far too much money on advertising their products without trying to promote the quality of their goods. To make things wor, some people even u fal descriptions in their advertiments for the sake of making money.
Perhaps it is not advertising that should be blamed rather we need to strengthen advertising law. Only under the firm control of government, can advertiments benefit people in the broadest n.
在现代信息时代,人们不可避免的被各种各样的广告。他们作为生产厂家与消费者之间的直接桥梁。通过广告,生产厂家可以很容易地介绍自己的产品,吸引消费者的注意。另一方面,消费者将有更多的机会去了解更多的关于他们感兴趣的东西。
然而,仍有人抱怨许多广告中的广告词非常误导人很多。有些制造商花了太多的钱做广告他们的产品没有试图推销他们的产品质量。更糟糕的是,有e68a847a686964616f31333332643835些人甚至用虚假信息在他们的广告是为了赚钱。
也许我们不应该指责广告,而是我们需要加强广告法。只有在政府的严格控制下,广告才能在最大程度上受益的人。
祝你愉快
A few months ago the very first person approached me wanting to adverti a certain affiliate program on my blog.I didn’t realize it at the time,but the program in question would go on to become probably the most advertid program I have ever en in the make money online niche,the banners for it are EVERYWHERE.I’m not going to mention the specific program in this post,but as I write this there are at least three advertirs promoting the program on my blog so you should be able to figure out it.I personally have not investigated the program so I’m hardly in a position to offer an informed opinion about it,but that’s not the topic of this article anyway.In the past two months I’ve had at least 20 people contact me to promote this particular program on my two blogs and I’ve turned most of them back.I’ve had to refund at least $1500 becau many people nt me money without realizing there are already veral people already promoting the program on my blogs.It’s come to the point now where I’ve had to put a notice on my adverti page explaining I will no longer take on any advertiments for this program.I’m not looking to judge the quality of the program,but I do want to point out the psychology that it is creating.Like many affiliate programs,this system is multi-tiered and I expect the pyramid like growth you can experience if you get out there and recruit as fast as you can is one of the biggest lling points.It’s worked so well,people are throwing money at promoting it without understanding anything about online advertising.Promote Fast or You May Miss Out!Many of the people who nt me money to buy a text link,followed up with a query that goes “so what do I do next” or nt through long lines of capitalized letters screaming “GET RICH QUICK SCHEME”.I’m all for people experimenting with different advertiments to e how things work,but when you don’t know what a text link is,there are hundreds of other people promoting the same program and you are advertising how to make “thousands weekly” when you don’t make that money yourlf or the only way to generate revenue is to ll more people into the same program,then something is wrong.Programs like this appeal to the newbie Internet marketer and it’s almost like a right of passage to go through an experience like this so you can learn how foolish it is to expect to make money promoting programs about how to make money when you don’t make any money yourlf.It’s like MLM in the offline business world – so many people try it,learn that is just doesn’t work for them,then move forward with a new found n of maturity and a more realistic approach to business (well,hopefully anyway!).My advice to anyone considering promoting a program online – and that’s any affiliate opportunity – learn how to effectively market online before spending money.If you can’t answer the questions before you spend money on a promotion,don’t do it – Do you understand how the advertiment works?Is it pay per click or pay per impression or pay per month?Are you focusing on the best methods for the type of product you are promoting?How about the target audience – are you sure it’s the right market for what you offer?How is the traffic acquired?Can you and are you tracking your results?What is your break even point for acquiring a new lead (this tells you how much you can spend on traffic)?How about conversion rates?Given a type of media电气二龙四虎 (text,banners,audio,video) do you know how to construct an ad that lls?Have you rearched anything or are you just throwing money at something hoping it will work?There’s a big difference between conducting careful controlled market rearch to e what advertising works versus blindly spending money as fast as you can becau you are feeling the rush of greed.If anything doesn’t feel right or you can’t put all the pieces together in your head to understand how the big picture works,then chances are you won’t make any money.Know what you are doing before you spend money and if you don’t know,spend money or time or both finding out.That’s a much smarter investment in the long term.Yaro StarakPatient Marketer。
题目:论广告的利与弊 正文如下:With the development of informatization, people have more and more chances to choo the commodities they like. But the more goods exist, the more confusion people feel in choosing one. Therefore, advertiment stands out to take the responsibility for people to choo the products they prefer. But advertising has advantages and disadvantages. Some people are in favor of it, while some are on the contrary. As for me, I’m in the neutral place.随着信息化的发展,人们有更多的机会选择自己喜欢的商品。
但是商品越多,人们在选择的时候就越困惑。因此,广告站出来帮助人们选择他们喜欢的产品。
但是广告既有优点也有缺点。有些人赞成,而有些人则相反。
至于我,我在中立的立场。On the one hand, advertiments help people have a better understanding about products. Advertiments always tell people the advantages and functions of the products. People can buy the things they want by reading advertiments. By the way, advertiments are free for consumers.母亲河入什么海 Moreover, advertising is much more interesting than the instructions on the packaging box, becau advertiments contain various factors, 爱默生名言such as pictures, videos, voice plots and so on. Don’t you think it is a good way for choosing a product?一方面,广告有助于人们更好地了解产品。
广告总是告诉人们产品的优势和功能作用。通过阅读广告人们可以e5a48de588b6e799bee5baa631333337613738买到他们想要的东西。
顺便说一下,广告对消费者是免费的。而且,广告也比包装盒上的说明书要有趣得多,因为广告包含各种元素,如图片,视频,情节等。
难道你不觉得这是选择产品的一种好方法吗?On the other hand, sometimes advertiments are tempting and deceptive. In order to attract the target customers, the advertir will fill the content of decorating expressions, regardless of the filthy measures they have taken or the vere damages they may bring about. The advertiments always exaggerate the advantages and functions of the products. As a result, they mislead consumers to buy things that are not derved.另一方面,有时候广告是具有诱惑性和欺骗性的。为了吸引目标客户,一些广告商为了满足修饰产品的作用,而忽视他们使用的一些肮脏措施,或者他们所带来的严重损害。
广告经常夸大产品的优势和功能作用。结果,他们误导了消费者购买不值得的东西。
To sum up, advertiments have the good side and the opposite side. If we just take them as a reference, it will be good. But if we depend on them to buy things, we may suffer loss in the end.总之,广告有好的一面也有不好的一面。如果我们只是把它们当成是参考,广告会是好的。
但是如果我们依赖于它们来买东西,我们最后可能会遭受损失。
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