brand authenticity An intehrative framework and measurement scale.
Rearch ArticleBrand authenticity:An integrative framework and measurement scaleFelicitas Morhart a ,⁎,1,Lucia Malär b ,2,Amélie Guèvremont c ,3,Florent Girardin a ,1,Bianca Grohmann d ,4aFaculty of
时间:2023-05-30 热度:37℃