高考英语话题-社交媒体对于企业利弊
Advantages and Disadvantages of Social Media
we’ll discuss the advantages of social media, as well as the downsides of social media.
What are the advantages of social media?
There are millions of people using social media platforms. It’s a great opportunity for your business to reach a large pool of people that are interested in your products or rvices.
Social media is one of the few marketing strategies that allow you to connect directly with your audience. You know who is interested in your business becau they choo to follow your social media account.
When you know your audience better, you can deliver more valuable content to them. You make the content more personalized to their interests, which leads to more engagement on your page and with your business.
不好的一面
People u social media to post content they love, but they also u it to share experiences they didn’t love. If someone had a poor experience with your business, it opens a door of opportunity for them to share their poor experience with others.
Social media platforms are catalysts for complaining and leaving negative feedback. People u their profiles to help others understand their poor experience. Many people feel there is a social obligation to share their experience to prevent others from having the same experience.
Having too much negative feedback can negatively impact your future marketing efforts.
怎么做
How to adapt to this social media disadvantage: Whenever you receive negative feedback on social media, respond to it. Don’t leave people’s complaints and concerns unaddresd. Not everyone is going to have a positive experience with your business, bu
t addressing the issues can speak volumes about your company and its values.
