Teaching objectives | 1 How to make a survey to collect customer’s opinions 2 Master the key language points and grammatical structures in the text; 3 Learn how to write a menu in English and grammar: relative claus 4 Learn how to write a letter of Adjustment 5 The format of a menu 6 The translation of English and Chine menus 7 英文书名Listening strategy and methods. 高中英语必修一单词8 grammar: relative Claus sounds interesting | turtle island
mountTeaching Focus | 1. Vocabulary go off, derve, gain, admirable, measure, entire, implement, establish, obtain, particular, comments, filled out, deposit, thinking twice, in place, hand out, distribution 2. Structure It is +ad j+ for sb. to do sth. eg. It is admirable for an organization to want to measure customer satisfaction. 3. Difficult ntences What was a little difficult about this survey was that the questionnaire had already be filled about by the water. |
Teaching Procedure | 1. Warming-up 2. Study of Reading B 3. Study of Listening & Speaking 4. Study of Writing 5. Mini-project 6. Language Lab 7. Self-study Room 8. |
Time Allotment | 8 periods |
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Unit 7
Specific Procedures :
Step One 1. Ask the students to recall the layout of a letter
新美国梦
2. Summarize some uful expressions of rvicing customers.
Step Two student satisfaction survey (task 1 )
complete the following survey form about campus canteens.
(work in groups)
Step Three Reading A I really want to know (the most important part)
1 words & expressions
爱情公寓3主题曲叫什么 2 Ss read the text by themlves and then ask someone read out and translate.
3 read again and try to finish task 1&2.
4 teacher read and explain some language points.
Language point:
Friday night I went off my diet. I dare say I derved a good meal after losing the twenty pounds I gained from too many trips to Manhattan restaurants last year. My wife and I went to one of our favorite Houston restaurants to celebrate the successful conclusion of my diet.
go off: to stop
e.g. He went off driving after the accident.
derve: v. to have earned something by good or bad actions or behavior
e.g. You’ve been working all the morning—I think you derve a rest.
gain: v. to increa in weight, speed, height or value
e.g. Last week I gained another five pounds.
It is admirable for an organization to want to measure customer satisfaction. However, to do so correctly, the entire measurement process must be properly designed and implemented from start to finish. Proper questionnaire design is just the first step in the process. Equally as important is establishing a process of gathering data which will obtain a reprentative sample of customers, and which keeps bias to a minimum. This is where many organizations fail. This is where this particular restaurant failed.
admirable: a. having many good qualities that people respect and admire
e.g. This essay is admirable in all respects.
measure: v. to judge the importance or value of something
e.g. Education shouldn’t be measure only by examination results.
entire: a. whole; complete
e.g. It was the worst day in my entire life.
凡人皆有一死
implement: v. to take action or put into practice
e.g. We have decided to implement the president’s suggestion in full.
establish: v. to start; to t up
e.g. 1. My grandfather established the family business in 1938.
2. The relationships between the two companies were established two years ago.
obtain: v. to get something especially by means of effort
e.g. We wish to obtain first-hand information.
particular: a. unusual, single and different from others
They have conducted a rearch in this particular field.
After we had finished our coffee, the waiter brought over the check. With the check was a
brief customer satisfaction survey. One side of the questionnaire contained a note from the owner, beginning with the words “I really want to know”. The other side of the questionnaire contained a few standard measurement items and room for comments. What was a little different about this survey was that the questionnaire had already been filled out by the waiter. On a scale of “excellent”, “good”, and “needs improvement”, the waiter had drawn a line through all the “excellent” boxes.
Survey: n. a general examination or study (of conditions, opinions, etc.), especially carried out by asking people questions
e.g. A recent survey shows that many teenagers spend three hours a day playing computer games.
comments: n. opinion given briefly in speech or writing about something or someone
