新视野大学英语视听说教程2Foreign Companies’ Marketing Can’t Leave Internet Keyword
美剧作者:
来源:《中国经贸聚焦·英文版》zalman2011年第02期
英语字母音标发音 26个 The survey shows that many foreign companies depend on the Internet keyword for their marketing in China. composition是什么意思
航站楼英文 Registering an Internet keyword has already become the first step of a foreign company to get into the Chine market. Recently, Electricite De France, France Telecom and some other foreign companies, which are well-established in their own countries but not quite famous in China, registered Internet keywords for themlves. They start their way of developing in China with a special method.
男士面部保养 The analysts point out that China’s Internet economy is applying bigger influence upon the global economy. Internet has already become the first tool for foreign companies to spread products and brands in China. During that process, the Internet keyword is a necessary tool for foreign companies’ marketing and brand protection in China.
How to make an unknown brand known to everyone is the first problem that each foreign company must solve in China. Using Internet as the propaganda tool for improving brand awareness is an important marketing way in China. Looking into the measures of Electricite De France and France Telecom, the functions of display and promotion of the Internet keyword is a key point that foreign companies should attach importance to.
The Internet keyword provides many marketing ways for the foreign companies, making it possible for the foreign brands to be known in a short while. This can give the companies bigger access to the market as well as more business opportunities. For foreign companies, the Internet keyword is a know-all in marketing. For example, the netizens can get direct access to the websites of Electricite De France and France Telecom by inputting the companies’ names into the web arch tool, like Baidu and Google. Some large portal websites, such as Sina and NetEa, also have their special links to the Internet keywords, with which people can get direct access to the companies’ websites by entering their names. In addition, some heated electrical busines延续性动词
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continue是什么意思s platforms also have a collective show of the brands. The promotion aided by the electrical business platforms can give more business opportunities to the companies. The Internet keyword providers also work with many mainstream websites which displays the enterpris’ links at eye-catching places.