managersIDEA 2012 Entry Criteria, Rules & Process
美国国际设计优秀奖参赛标准、、规则及程序
2012美国国际设计优秀奖参赛标准
Participant Qualifications
参赛者资格
delete怎么读Open to designs and designers worldwide. Entrants from Brazil must apply through IDEA/Brasil at br to take advantage of additional winner benefits.
面向全球的设计作品和设计师emba学位
Student entries can only be submitted in the Student category, even if the design is in rearch, production or corporately funded.
学生参赛须把作品递交于“学生类别”之下
If your entry didn't win last year and if the entry still meets all the other criteria it may be resubmitted.
去年参赛但未获奖项之作品如仍满足今年之参赛要求，则仍可递交参赛
Designs may be entered in multiple categories, but each entry must be purchad and submitted parately. Awards will not be given to the same design in more than one product category (e.g. Medical/Scientific and Home Living); however, a design may win Awards in both a product category and Design Strategy, Interactive Product Experiences and/or Rearch.
同一款产品可以提交到多种类别下同时参赛，但要分别计费。同一款作品不会同时获得多种产品类别奖项（比如医疗/科学和家具），但同一款作品可以既获产品类别奖项，也获如下一种或多种奖项：设计战略、交互式产品体验、设计研究。
Distribution qualifications
referee sucks销售资质
Products must have been placed in distribution between February 2010 and February 2012. This means the product must be available for sale in its final form to its intended end urs through normal sales channels during that period.英语学习
产品须在2010年2月至2012年2月之间上市销售。即，该产品须在此期间内、以其最终形式、通过正
常销售渠道、提供与其原计划之最终用户。
Student entries must have been submitted to the school between February 2010 and February 2012.
学生参赛作品须于2010年2月至2012年2月之间交与学校。
Design Concept entries must not be scheduled for production. If you are submitting a Design Concept, it must have been finalized or submitted to the client between February 2010 and February 2012.
“概念设计”参赛者的作品不能是任何计划投入生产的产品。如果你申请的是“概念设计”，必须在2010年2月至2012年2月完成或递交与客户。
Rearch design must have been submitted to the client or school between February 2010 and February 2012.
“设计研究类”的作品必须在2010年2月至2012年2月之间递交客户或者学校。
JUDGING CRITERIA
审核标准
Innovation (design, experience, manufacturing)
创新性（设计、体验、制造）
Benefit to the ur (performance, comfort, safety, ea of u, usability, ur interface, ergonomics, universal function and access, quality of life, affordability)
用户受益（性能、舒适度、安全性、使用方便性、可用性、用户界面、人机互动性、普遍功用、大众获取便捷性、生活质量、是否让人买得起）
Responsibility: Benefit to society, environment, culture and economy (improved accessibility to a greater percentage of the population, reduces dia, improves competitiveness, rais wealth, improves the quality of life, supports cultural diversity, improves energy efficiency, durability, address product lifecycle effects on the environment, us low impact materials and process throughout lifecycle, designed for repair/reu/recyclability, address issues of toxicity, reduced materials usage and waste reduction)
责任：有益于社会、环境、文化、经济（更多人可以获取、减少疾病、提高竞争力、增加财富、提高生活质量、支持文化多元化发展、提高能源效率、耐用性、涉及产品生命周期对环境的影响，在整个
产品生命周期都使用于环境影响小的材料和过程、方便修理/再使用/再循、涉及排毒问题、节约用材、考虑到废物利用）
Benefit to the client (profitability, incread sales, brand reputation, employee morale)
客户受益（盈利、增加销售额、提高品牌影响力、激励员工工作精神）
Visual appeal and appropriate aesthetics
具有视觉感染力并具适度审美
Design rearch Category Insights (usability, emotional factors, unmet needs) testing rigor and reliability
设计研究类需考虑可用性、情感因素和尚未满足的需求，以经受对严密性和可靠性的考验
Design Strategy Category (internal factors and methods, strategic value and implementation)
设计战略类（内部因素及方法、战略性价值及可实施性）
ENTRY PROCESS
作品递交程序
Entries will only be accepted online starting December 1, 2011 for the first round of judging. Finalists that conform to the core judging criteria will be asked to submit physical samples of their designs for the final round of judging. If a Finalist entry is too large or heavy, entrants will be asked to nd in video or scale models/prototypes, extra images, product spec sheets or other material.
2011年12月1日起接受作品递交，以进行首轮评判。进入决赛者将须提交其实质设计样品以供末轮评判。如有决赛者之参赛作品太大或太重，则须提送视频或按比例缩略之模型/原型、更多图像说明、产品参数列单或其他材料。
Before you log in to pload your entry, be sure to review categories and sub-categories and choo the most appropriate for your entry. Have all of your information ready to submit, including:
在注册递交作品前，请确保仔细阅读过种类及附属种类说明，以选择最适合作品参赛之种类。定要准备好递交所有信息，包括：
A complete and accurate list of designer credits and clients/manufacturers;
劫掠的意思Answers to entry form questions. For categories requiring special entry forms (Rearch, Strategy a
nd Interactive Product Experiences), plea refer to the corresponding entry form template for specific requirements. All other categories u the general IDEA entry form.
一份完整精确之设计师荣誉列单和客户/厂家列单，申请表中所有问题的答案。递交之参赛种类需要填写特别作品表格者（设计研究、设计战略和互动式产品体验），请下载相应正确之表格以满足特别之要求。所有其他参赛种类则只需填写通用IDEA参赛作品表格。
Images/storyboards:
图样/故事说明牌：
One glamour shot – a crisp, clear professional photograph that shows your product’s best side and fills the frame. It should be horizontally-oriented, have a contrasting background (white is best), and be attention-grabbing and visually compelling. File should be saved as a 768 x 1024 pixel .JPG, no larger than 500KB
一张迷人的照片– 一张干净、清楚、职业的照片，须整幅照片显示产品最佳一面。照片须为横向拍摄、背景颜色突出（最好为白色），须引人注意并具视觉冲击力。此照片文档须存格式为768 X 1024 pixel.JPG，不大于500KB。
One .PDF file (horizontal format / 6 pg, 3MB max) to explain the challenge and solution (we suggest PowerPoint saved as a .PDF)
一份PDF文档（横向格式/ 6页，最大3MB）以解释挑战与解决方案（我们建议保存为PDF 的PowerPoint文档）。
Video (optional): Max. 60 conds and 10MB maximum; .MOV, .WMV, .AVI, .SWF, and .MPEG/.MPG only
视频（可选、非必须）：最多60秒钟、最大10MB，格式仅为MOV, .WMV, .AVI, .SWF, 和.MPEG/.MPG。
The judging is blind: the designers, their names and the names of consulting firms may not appear anywhere in the entry form or image/file uploads. Failure to abide by this rule results in immediate disqualification. It’s acceptable for brand names or logos of manufacturing companies/clients to appear if they are inherent to the product.
匿名评判：设计师、设计师之姓名及咨询事务所之名称，都不准在参赛申请表格或图样/文档中任何地方出现。未遵循此规则者将立即被取消参赛资格。若制造商/客户之品牌名称或标识为产品不可分割之部分，则可出现。
Note: For entrants in categories requiring special entry forms (Rearch, Strategy and Interactive Product Experiences), plea refer to the special entry form template for specific requirements. Follow the on-screen instructions to complete your entry.
注意：参赛种类需要填写特别申请表格者（设计研究、设计战略和互动式产品体验），请下载响应之特别表格以满足特别之要求。按照表格中的指示说明完成表格的填写。
JUDGING PROCESS / AWARDS
原来如此 英语评选过程/奖项
Jurors do their initial scoring online in teams of two for their assigned categories. In this first stage of judging, the jury will evaluate all entries for eligibility, completeness, thoroughness, appropriateness and general conformance to award criteria. Specific criteria may be weighted differently in different categories, at the judges’ discretion.
首轮评选时，评审员每两人一组对分配给他们的作品种类进行在线评分。在此第一阶段评判中，评审员将评估所有参赛作品之合格性、完整性、彻底性、及与奖项标准之适合度和基本统一性。依参赛种类之不同，评审员可以自己选择采用特别之标准对参赛作品进行不同的评估。
Finalists meeting a minimum score after the first round will be invited to submit samples or other supplementary material. Complete instructions will be provided to Finalists upon notification.
首轮评判后，以最低分数进入决赛者，将须提交样品或其他补充材料。完整说明将通知与所有决赛者。
In the cond, final judging stage, the jury as a whole will meet in their teams to review the supplementary entry materials nt in by the Finalists in their categories. Each team will decide which Finalists exemplify the key principles of design excellence and will make recommendations to the jury as a whole for Gold, Silver and Bronze winners. The entire jury will vote to make final award determinations. The jury’s decisions are final.
在第二、末轮评判阶段，整个评委将分组当面评判由决赛者按不同种类发送的补充参赛材料。每组评审员将决定哪些决赛者能够代表优秀设计的主要原则，每组评审员同时向整个评委建议金、银和铜奖得主。全体评委将投票选举，以决定最终奖项得主。最后以评委的决定为准。
Best Student Design, Best Concept Design, Best of Category Awards and Paradigm Shifter Awards (or other ad hoc awards) may also be given at the jury’s discretion. The Best in Show Award may be given to one or more Gold-winning entry deemed best in show by the jurors. This award will be deter
mined at the conclusion of the regular jurying by clear majority vote.
最佳学生设计、最佳概念设计、最佳种类奖和思维转移奖（或者其他随机之奖项）也可由评委自行决定授予。最佳展示奖将授予一两个金奖得主，为评审员认为陈列展示中最佳者。此奖项将按多数服从少数的原则由一般评审方式最终决定。
People’s Choice Award: Voting for this award will be conducted live at The Henry Ford Muum and voted on by the public.
众选之奖项：此奖项将在亨利.福特博物馆现场由公众投票决定。
Designer’s Choice Award: Voting for this award will be done online after the winners are announced, and is open to the public. Each person may only vote once. Voting will also be open during the national conference in September 2011. Only the Gold winners will be eligible to win the Designer’s Choice Award.
设计师之选奖项：次奖项将在各常规奖项得主公布后，面向公众在线评选。在2012年9月14-17日美国工业设计师协会国际会议期间，仍可接收对此奖项之投票。只有金奖得主有资格赢得设计师之选奖项。
Responsibility Award: This award will be given by the jury in conjunction to Gold, Silver, and Bronze awards to tho designs deemed most responsible to society, economy, environment and culture.
责任奖：此奖项将由评委授予金银铜奖得主中对社会、经济、环境和文化之最负责任者。DISCLAIMER
免责说明
All decisions of the jury and Sponsor are final. IDSA makes no guarantees as to the number and type of IDEA awards given each year. All data contained in the submission become the property of IDSA and part of its archives. Supplementary judging materials and product samples submitted by Finalists will be held by The Henry Ford’s permanent collection (winners only). By submitting an entry, you agree that IDSA and any other party authorized by it shall have permission to publish any material contained in the submission. Award entry material is on the public record and no content will be treated confidentially.
评委与赞助商之所有决定为最终决定。美国工业设计师协会对每年授予之“国际设计优秀奖”之数量与种类不做任何保证。随奖项申请递交之所有数据都自然成为美国工业设计师协会之财产或其档案之组成。决赛者递送之补充评选材料及产品样品皆为亨利.福特博物馆之永久收藏（仅对优胜者）。您递交
参赛作品时，将自动同意，允许美国工业设计师协会及其授予之任何其他方出版任何递交之材料。申请参赛之材料则进入公众视线，对任何内容都无法保密。
AWARD NOFIFICATION
奖项通知
On or about March 30, 2012 the Jury will lect Finalists (“Selected Entrants”) to enter the final round of judging. All Selected Entrants will be required to respond (as directed) to the phone and/or e-mail notification within one week of attempted notification. Failure to respond in a timely manner to the notification may result in forfeiture of the award and, in such cas, IDSA may re-score entries and lect a new entrant. Each Selected Entrant will be asked to transport, at their cost and risk, additional supplementary material for judging, and may also be nt an affidavit of eligibility / liability/ publicity relea (“Relea”). Entrant agrees to grant IDSA, its sponsors(s), third party vendors and agents the unrestricted rights to publish, display and u the submitted design, entrant’s name, voice, photograph, logo, or other mark or likeness, as well as same of the designer(s), for advertising and promoting the competition and other related purpos in any media without additional permission or compensation (optional for TN residents.) Selected Entrants may also be required to p
rovide other relevant information. Unless restricted by law, each lected entrant will be required to complete and return the Relea along with requested supplementary judging material within the time period specified therein.
在2012年3月30日当天或左右，评委选出决赛者（“决赛作品得主”）参加末轮评选。所有决赛作品得主都将必须在收到通知后一周内、按指示说明对电话和/或电子邮件通知进行答复。未能及时答复通知者将导致对奖项之弃权，由此美国工业设计师协会将对参赛作品重新计分，另选作品代替此奖项弃权者。每位决赛作品得主都须自费、自担风险运送补充材料以供末轮评判，他们也可能收到一份宣誓书，阐明资格/可靠性/公开发布的获准。决赛作品得主同意授予美国工业设计师协会、其赞助商、第三方销售商和代理非限定之权利，不予另外获准或回报的前提下，以在任何媒体上出版、展示和使用提交之设计、参赛作品之名称、声音、照片、标识、或其他标志或类似之物、以及设计师之类似东西，为宣传和推广此设计竞赛和其他相关目的之用。决赛作品得主也须提供其他相关信息。除非法律另有限定，否则每位决赛作品得主皆须按照在此规定的期限内完成并随所要求之补充评审材料递交宣誓书。
美发学校好吗
marmaladeCONDITIONS
条件
Competition is subject to the Official Rules.
此设计竞赛受限于下列正式规定：
By participating, entrants agree to be bound by the complete Official Rules, and, whether or not a member, the terms of ethics on the IDSA web site. All decisions of Sponsor are final and binding, and entrants agree to waive any right to claim ambiguity in the Competition or the Official Rules, except where prohibited by law. By accepting an award, winner agrees to relea Sponsor, its attorneys, affiliates, together with the respective directors, employees, officers, licenes, licensors and agents of each, including without limitation, their respective advertising and promotion entities and any person or entity associated with the production, judging, or administration of the Contest, (collectively, the Releas) from any and all liability, loss or damage arising from or in connection with awarding, receipt and/or u or misu of award or participation in any
award-related activities. Sponsors rerves the right to u the Contest for publicity purpos in any media, and to u the name, likeness, entry materials and hometown name and/or award information of Selected Entrants as part of that publicity, without any compensation or prior review unless prohibited by law. Sponsor may cancel the contest for any reason, at its sole discretion. This
Contest is void everywhere such contests are prohibited or restricted by law, and subject to applicable federal, state provincial and local laws. Sponsor rerves the right to disqualify any entrant it finds to be tampering with the entry process or the operation of the Contest or violating the Official Rules. The Releas shall not be liable for (i) late, lost, delayed, misdirected,, incomplete unreadale, inaccurate, garbled or unintelligible entries, or communications, (ii) broadband, cable, telephone system, telephone or computer hardware, software or other technical or computer malfunction, lost connections, disconnection, delays or transmission errors, (iii) data corruption, theft, destruction, unauthorized access to or alteration of entry or other materials; (iv) any injuries, loss or damages of any kind caud by acceptance of the award or resulting from acceptance, posssion or u of a award, or from participation in the Contest; or (v) any printing, typographical, administrative or technological errors in any materials associated with the Contest. Sponsors disclaim any liability for damage to any computer system resulting from participating in, or accessing or downloading information in connection with this Contest, and rerve the right, in their sole discretion, to cancel,, modify, or suspend the Contest should a virus, bug, computer problem, unauthorized intervention or other caus beyond Sponsors’ control, corrupt the administration, curity or proper play of the Contest. Sponsors may prohibit an entrant from participating in the Contest or winning award if, in its sole discretion, it determines such entrant is attempting to undermi
ne the legitimate operation of the Contest in any way by cheating, hacking, deception, or any other unfair playing practices of intending to annoy, abu, threaten or harass any other players or Sponsors’ reprentatives. Disputes regarding the Official Rules and/or this Contest will be governed by the internal laws of the Commonwealth of Virginia. Any and all legal actions or claims arising in connection with this Contest must be brought in a court of competent jurisdiction within Virginia, and you agree to jurisdiction and venue in the courts of Virginia. Entrant acknowledges and agrees that IDSA rerves the right to amend, modify or terminate the competition at any time. CAUTION: ANY ATTEMPT TO DELIBERATELY DAMAGE IDSA or any of the sponsors AND/OR CONTEST-RELAT4ED WEB SITES OR UNDERMINE THE LEGITIMATE OPERATION OF THE CONTEST MAY BE IN VIOLATION OF CRIMINAL AND CIVIL LAWS AND WILL RESULT IN DISQUALIFICATION FROM PARTICIPATION IN THE CONTEST. SHOULD SUCH AN ATTEMPT BE MADE, SPONSORS RESERVE THE RIGHT TO SEEK REMEDIES AND DAMAGES (INCLUDING ATTORNEY FEES) TO THE FULLEST EXTENT OF THE LAW, INCLUDING CRIMINAL PROSECUTIONL.
参赛人同意受限于所有这些正式规定以及在美国工业设计师协会网站上之道德规范，不管是否美国工业设计师协会之会员。主办方之一切决定都将为最终有效之决定，参赛人同意放弃一切竞赛中或此正
式规定中要求解释之权利，除非另有法律规定不准如此行事。接受一份奖项时，获奖者将同意公开主办方、其律师、从属人员、及相应主管、雇员、官员、许可及被许可方及其代理、包括但不限于他们各自之广告和推广机构（个人或机构皆须涉及生产、评判或此设计竞赛之运作），公开上述方皆免除一切的和所有的，随奖项授予、接受或/和使用或错误使用相关之责任、损失或伤害，也免除一切和所有由参加任何奖项相关活动之责任、损失或伤害。主办方有权，在不做任何补偿或事先审核的情况下（除非法律规定不准如此），在任何媒体上使用此设计竞赛做宣传之用，也有权作为宣传的一部分使用进入决赛作品得主之名称及类似东西、参赛申请材料和家乡地名称和/或奖项信息。主办方可以任何理由自行取消此设计竞赛。此设计竞赛受限于法，遵守相应之联邦、国家及地区法律，否则将视为无效。主办方一旦发现有人玩忽申请参赛程序或设计运营，抑或是破坏正式规定，则有权取消其参赛资格。宣誓书将对如下负责：(i)作品或通信迟到、丢失、拖延、误导、不完整、不
bobbin可辨读、不准确、曲解或不明了；(ii)宽带、线缆、电话系统、电话或电脑硬件、软件或其他技术或电脑出问题、失去联接、断了联系、迟误或传输错误；(iii)数据误传、失窃、毁坏、未经授权之进入或更改申请作品或其他材料；(iv)由接受奖项引起的、或由接受、占有或使用一份奖项导致的、或由参加此设计竞赛导致的一切伤害、丢失或毁坏；或(v)在与此设计竞赛相关之任何材料中出现的一切打印、排版、运营或技术错误。主办方将免除一切由参
