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2007乔布斯首款iPhone发布会演讲稿
Thank you for coming.We’re going to make some history together today.So,welcome to Mac-world.You know,it was just a year ago that I was up here and announced that we were going to switch to Intel processors.A huge,heart transplant to Intel microprocessors.And I said that we would do it over the coming 12 months.We did it in ven months,and it was the—it’s been the smoothest and most successful transition that we’ve ever en in the history of our industry.And it was becau we made a beautiful,amless version of OSX for Intel processors.And our team created Rotta software which lets you run Power-PC apps on top of OSX on Intel processors.Our hardware team got to cranking out a new Mac with Intel processors every month,and we completed this transition in ven months.But we didn’t do this alone.We did this with the help of a lot of folks.Our new colleagues at Intel really helped us.Thank you very much.Our third-party developers rapidly moving their apps to universal versions to run at native speeds on Intel processors.Thank you very much.And most of all,our urs.The minute you saw the lightning-fast machines,you bought‘em.And we’ve had an extremely successful year,and I want to thank our urs very much.
Now,as many as you know,our retail stores have for a while been lling over half their Macs to people who have never owned a Mac before:switchers.Well,I’m plead to report that now,in the U.S.,Macs lling through all channels,over half of them are lling to people who have never owned a Mac before.It’s not just limited to our retail stores anymore.Half the Macs we’re lling in the U.S.We are picking up lots and lots of new members of the Mac family,and we couldn’t be happier.As a matter of fact,here’s one that might be coming on soon.Jim Allchin at Microsoft was quoted recently as saying if he didn’t work for Microsoft,he would buy a Mac,and he’s retiring soon,so I’ve alerted our Seattle stores to keep an eye out for him and give him really good rvice.You know,Vista’s coming out,and you know our ads with the Mac guy and the PC guy,we made a little ad for Vista,and I’d love to show it to you now,if you’d like to e it.t
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[Apple ad]
So,2007 is going to be a great year for the Mac.But this is all we’re going to talk about the Mac today.We’re going to move on to some other things and over the cour of the next s
everal months we’re going to roll out some awesome stuff for the Mac.But for today,we’re going to move on.止谤莫如自修
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So,the first thing I like to do is give you an update about our music business.As you know,we’ve got the iPod,best music player in the world.We’ve got the iPod nanos,brand new models,colors are back.We’ve got the amazing new iPod Shuffle.The iPod,in addition to being the world’s best MP3 player,has become the world’s most popular video player,and by a large margin.The iPod Nano is the world’s most popular MP3 player,by a wide margin.And the new shuffle is the world’s most wearable MP3 player.So we had an incredible line-up for this holiday ason,all refreshed and new products.Now I’d like to tell you a few things about iTunes now that are pretty exciting.Number one,we have crosd a major milestone.We have sold over 2 billion songs on iTunes.It’s amazing.Now,there was an article recently that said iTunes sales had slowed dramatically.I don’t know what data they’re looking at,but this is our data,and what we e is iTunes sales were really up this year.It took us over three years to get to a billion songs.We got our cond billion in 10 months in 2006.And growing off an over 600 million
song ba,we doubled it in 2006.So we couldn’t be happier with the growth rate of iTunes and lling 2 billion songs.英语四级各部分分值
Now,we are lling over 5 million songs a day now.Isn’t that unbelievable?That’s 58 songs every cond of every minute of every hour of every day.And the last time we talked to you,we said that we were the 5th largest music reller in the U.S.Now all the other guys ll music on CDs,and of cour we ll it online.But if you add up all the music that’s sold,we were the fifth-largest reller.Becau of the growth of iTunes,I am plead to report that we have now pasd Amazon.We ll more music than Amazon,and we are now number four.And you can guess who our next Target might be.So that’s an update for music.
Now I want to talk about TV shows.We’ve got awesome TV shows on iTunes.As a matter of fact we have over 350 TV shows that you can buy episodes from on iTunes.And I’m very plead to report that we have sold now 50 million TV shows on iTunes.Isn’t that incredible?
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Now,let me go on to movies.When we started with television shows,the pioneering partner we had was the Walt Disney Co.They decided to throw in with us and ll TV shows,and boy did it work.Well,when we decided to ll movies,they were right with us there again as our pioneering partner to ll movies.And I am really plead to announce that in the first four months of lling movies,we have sold 1.3 million movies on iTunes,which I think has exceeded all of our expectations.And today,we have a new partner joining the Walt ll movies on iTunes,and that is Paramount.We’re thrilled becau they have some awesome movies.Let me just show you a few of the titles here that are going up as we speak.All six Star Trek movies.So we are going to be moving up from the hundred movies we’ve offered so far to over 250 movies now offered on iTunes.The are getting up as fast as we can over the next week or so.And we hope to be adding even more movies as other studios throw in with us as 2006 rolls on.So that’s an update on iTunes.
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