The Terms and Conditions (“Terms”) shall be incorporated by reference into each inrtion order (“Inrtion Order” or “IO”) by and between Criteo and the Publisher listed in the IO. Criteo and Publisher are the “Party” or “Parties.” The Terms and any specific terms in an IO shall be collectively
considered the “Agreement.”
以下条款和条件（“条款”）以提及方式纳入Criteo与广告订单上所列的发布者之间订立的广告订单。Criteo和发布者为“一方”或“双方”。该等条款和广告订单中的任何具体条款应共同视为“协议”。
1 DEFINITIONS定义
1.1 “Ad” means any advertiment that Criteo has the right to display.
“广告”指 Criteo 有权显示的任何广告。
1.2 “Affiliate” means any person that directly or indirectly controls or is controlled by or is under common control with the other person. "control" means the posssion, directly or indirectly, of the power to direct or cau the direction of the management and policies of a person, whether through the ownership of registered capital or voting curities, by contract or otherwi, and includes, without limitation (i) ownership directly or indirectly of 50% or more of the shares in issue, registered capital or other equity interests of such person, (ii) ownership, directly or indirectly of 50% or more of the voting power of such person or (iii) the power directly or indirectly to appoint a majority of the members of the board of directors or similar governing body of such person, and the terms "controlled" and "controlling" shall have correlative meanings.
“关联方”指直接或间接控制其它一方或被其它一方直接或间春节对联图片
接控制或与其它一方被共同控制的一方。“控制”指直接或间接拥有指导或导致指导一方的管理和政策，无论是通过拥有注册资本或投票权证券、合同古代的衣服
或其它方式，并且包括但不限于：（i）直接或间接拥该方50
%或更多的已发行股份、注册资本或其它权益，（ii）直接或间接拥有该方 50%或更多的投票权，或（iii）具有直接或间接委任该方董事会或类似权力机构的成员的权利。“被控制”与“控制”具有相对应的意义。
1.3 "Agreement" shall include the IOs and the Terms entered into between the Parties.
“协议”包括双方签订的广告订单和该等条款。
1.4 “Deliverables” means the inventory sold by Publisher on a cost per thousand impression basis or other metric as listed in the IO to be displayed on the Sites.
“交付物”指按照每千次显示费用或广告订单中所列的其它指标出售、将在网站上显示的由发布者出售的库存。
1.5 “Criteo Technology” means Criteo’s proprietary technology that allows Criteo to rve rel最大的细胞
evant Ads to urs (bad on their online browsing behavior) and display Ads to them, including but not limited to Criteo’s Ad tracking, Ad rving, and Ad planning and reporting technologies.
“Criteo 技术”指使Criteo能够将相关广告（根据用户的网上浏览行为）提供给用户并向其显示广告的 Criteo专有技术，包括但不限于Criteo 的广告追踪技术、广告提供技术和广告策划及报告技术。
1.6 “Cross-Devices Linking” means the action of associating of two or more technical identifiers (cookie IDs in the web environment, mobile advertising IDs in the mobile application environment) in order to link the different browrs and/or applications ud, or likely to be ud, by the same ur on the same or on different devices.
“跨设备链接”指为了连接相同用户在相同或不同设备上使用或可能使用的不同浏览器和/或
应用，来关联两个或多个技术性识别码（web 环境中的cookie ID，移动应用下的移动广告 ID）的行为。
1.7 “Intellectual Property of Criteo” means all prent and future intellectual and industrial property rights, including but not limited to patents, rights to inventions, copyright and related rights, trademarks, trade names and domain names, rights in get-up, rights in goodwill or to sue for passing off, unfair competition rights, rights in designs, rights in computer software, databa rights, know-how, trade crets, the Criteo Technology and any other intellectual property rights, in each ca whether registered or unregistered and including all applications (and rights to apply) for, and renewals or extensions of, such rights and all similar or equivalent rights or forms of protection which subsist or will subsist, now or in the future, in any part of the world.
Criteo的 “知识产权”指所有目前和未来的知识产权和工业产权，包括但不限于专利、发明权、著作权和相关权利、商标、商号和域名、商业外观权、商誉权或起诉假冒的权利、反
不正当竞争权、设计权、计算机软件之权利、数据库权、专有技术权、商业秘密权和 Criteo 技术之权利和任何其它知识产权，在以上每种情况下无论其注册与否，并且包括目前或将来在世界任何部分存在或将存在的该等权利以及所有类似或同等权利或保护形式的所有申请（及申请权）和续期或延期。
1.8 “Site” or “Sites” means any website(s), or other interactive properties listed on the applicable IO, including Sites that the Publisher does not own or operate but has the contractual right to rve Ads.
“网站”指适用广告订单上所列任何网站或其它互动媒体，包括并非发布者拥有或经营但发布者拥有投放广告的合同权利的网站。
2 AD PLACEMENT 广告投放
2.1 Compliance with IO. Publisher agrees that during the Term of this IO, the Publisher shall provide certain Deliverables on the Site(s) listed in the IO to Criteo exclusively for the population built for Criteo and recognized through the Criteo Technology. The Publisher shall绽放作文600字
follow Criteo’s instructions to implement the Criteo Technology. The instructions concern the display, ad rving, tracking and reporting of Ads. The Publisher undertakes not to modify any invocation code or other programming of the Criteo Technology without Criteo’s prior written connt.
符合广告订单 发布者同意在本广告订单的期限内，发布者应为 Criteo 在广告订单中所列的网站上仅为网站构建并经网站技术识别的人群提供交付物。发布者应遵照网站的指示而实施 网站技术。该等指示涉及广告的显示、广告投放、跟踪和报告。发布者承诺，未经网站事先书面同意不得修改网站技术的任何调用代码或其它编程。
2.2 Intellectual Property. Publisher acknowledges Criteo’s ownership and/or title in and to all Intellectual Property rights in the Criteo Technology and any copies thereof (including,
without limitation, all modifications and improvements thereto). Publisher agrees that it shall not acquire any right, title, or interest to Criteo’s Intellectual Property in Criteo Technology as a result of the u of the Criteo Technology. For the Term of the IO, Criteo grants Publisher a limited, non-exclusive, revocable, royalty-free and non-sublicensable licen to u the Criteo Technology solely as necessary to perform its obligations under an IO strictly in accordance with the Terms and the IO.
