题文
阅读理解 When you were looking for a reliable, honest auto mechanic, how did you find him?Before you wentinto that restaurant you recently tried, how did you know that it rved great food?If you are like most people on the planet, you want to lower your risk of a big ugly surpri so you asked people you trust torefer to a business they trust.Marketers call this friendtofriend recognition of a business "wordofmouth"advertising. When you do a great job for your customer or a bad job, people are going to talk about yourbusiness.Unfortunately, becau we humans em to feel negative emotions more intensively than positive ones, we're more likely to tell more of our friends about bad experiences with a business than positive ones.Understand this:Customers believe their own experience.You can't make them believe that your company is wonderful when they felt they were treated badly. So, to get positive wordofmouth going for your business in this rvicebad economy, you've got to do a really outstanding job for everyone, exactly. And when you do, you build a great reputation.That takes time.But it forms a clo link with your customers in a way that no advertising and no promotional coupon (优惠券) ever could. The good news is that becau there are so many different business chasing after your customers'money, people want to know whom they can trust.So people are going to be talking about you.Create afree sales force for your business-an army of delightedcustomers who tell everyone that they know howgood your company is to do business with.That's a great antidote (解毒剂) to defectionitis. 1. What is the main topic of this passage? A. A good name will bring you money.B. A person should rely on his friends for business.C. Advertising can make customers believe it's wonderful.D. A company can rely on its associates to survive. 2. According to the passage, whether we go to a place or not depends on________. A. business fameB. media assistanceC. particular recognitionD. associates'recommendation 3. When you do an outstanding job in rvice, you will surely________.A. make more money than you expectB. have a mutual understanding with your customersC. build a great reputation immediatelyD. earn your fame as well as adverti for your company 4. The underlined word "defectionitis" probably means________. A. rvice imperfectionB. customers' distrustC. customers'protectionD. rvice advertiment 题型:未知难度:其他题型答案
1-4: ADDB解析
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考点
据考高分专家说,试题“阅读理解 When .....”主要考查你对 [日常生活类阅读 ]考点的理解。 日常生活类阅读日常生活类阅读的概念:
日常生活这一话题主要涉及人们衣食住行等方面的活动。这一话题的选材主要针对人们日常的工作,生活以及学习情况。做这一类题时,最主要的是要把握好人物的活动内容,时间和地点。
日常生活类阅读题答题技巧:
【题型说明】该类文章内容涉及到人们的言谈举止、生活习惯、饮食起居、服饰仪表、恋爱婚姻、消遣娱乐、节日起源、家庭生活等。文章篇幅短小,追根溯源,探索各项风俗的历史渊源,内容有趣。命题也以送分题为主,如事实细节题、语义转换题、词义猜测题和简单推理判断题等。虽然这类文章读起来感觉轻松,试题做起来比较顺手,但绝不能掉以轻心。因为稍不留神,就会丢分。 【备考提醒】为了保证较高准确率,建议同学们做好以下几点: 1、保持正常的考试心态。笔者在教学中发现,越是容易的试题,同学们越是容易失分。为什么呢?因为在这种情况下,同学们极易产生麻痹思想,认为题目好做,就不引起高度重视,于是思维不发散、不周密。而命题人就是利用同学们的这一弱点,设计陷阱题。所以,无论试题难易与否,我们都要保持正常的考试心态。试题容易,不欣喜;试题难,不悲观。 2、根据前面讲到的方法,认认真真、细细心心做好事实细节题。 3、做好语义转换题。这类题是根据英语中一词多义和某些词语在文中能表达一定的修辞意义的原则而设计的。要求同学们解释某生词的含义,确定多义词或短语在文中的意思,确认文中的某个代词所指代的对象,或者对英语中特有的表达、格言、谚语进行解释。这种题要求同学们一定要根据上下文猜测词义或理解句子,切不可望文生义。 4、做好简单推理判断题。简单推理判断题要以表面文字为前提,以具体事实为依据进行推理,做出判断。这种推理方式比较直接,只要弄清事实,即可结合常识推断出合理的结论。
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