英文外贸邮件范文(精选11篇)

邮件的标题和微信公众号的帖子一样也会极大影响打开率。根据AWEber的一项调查显示，82%的营销专家在发营销邮件时，他们取的标题都少于60个字符。平均为个字符。（包括标点符号）

下面是几点改善标题的小建议：

1）保持邮件标题简短

移动端，Iphone对超过32个字符的标题将会省略掉，此外，相关数据表明，低于10个单词的标题在移动端有更好的打开率 (0-5个单词-16%，6-10个单词-21%)

2）标题要有温度和人性

3)在邮件标题开头用有冲击力的词语

‘免费’可能是最有效的trigger words了。每个人都想要免费的东西。但在广告过剩的今天，这个词语已经被滥用。注意在邮件里面不要频繁使用这个词语，不然很有可能会被服务器判定为Spam邮件。被证实过，被检验过的东西能够普遍得到人们信赖。proven这个词能够带来比较强的信任感。在标题中使用这个词语，可以让你的目标用户感到放心。可以在某些有案例，数据证明的产品宣传中使用这个词语。

4）使用emoji表情

针对年轻的用户群体，和某一些“轻松”的行业，比如快消品电商，游戏，可以考虑使用emoji表情增加与用户的互动性。

Dear Sir:

I am writing to you for the mobile phone of Dephone-S250 I bought on 20th at Tele Mall in Wuhan, . China. Ten days after that, it didn’t ring and nd short messages. Then I took it to the ller, but was told that the model had been sold out and I had to wait at least three months for a new one. I had no choice but to go to the repairman. To my disappointment ,he said since it was a new model in China, it was impossible to fix it without the right spare parts. I was so desperate on hearing that for I can not wait that long. Therefore, I have to require that you nd me a new one of the same model within a month.

Thank you for your consideration.

Sincerely yours,

Bu Manyi

同意进口商的还价

Dear Sirs:

Thank you for your letter of June the 8th. We have accepted your offer on the terms suggested. Enclod our will find a special price list that we believe will meet your ideas of prices. You should note that the recent advances in raw materials have affected the cost of this product unfavorably. However, for your order we have kept our prices down.

To Sincerely

拒绝进口商的还价

Dear Sirs:

Thank you for your letter of June the 8th. We regret that we cannot meet your must point out that the falling market here leaves us little or no margin of profit. We must

ask you for a keener price in respect to future orders. At prent the best discount offered for a quantity of 200 is 5%. Our current situation leaves us little room to bargain.

We hope you will reconsider the offer.

Truly

正式提出订单

Dear Sir:

We have discusd your offer of 5% and accept it on the terms quoted. We are prepared to give your product a trial, provided you can guarantee delivery on or before the 20th of September. The enclod order is given strictly on this condition.

We rerve the right of refusal of delivery and/or cancellation of the order after this date.

Truly

确认订单

Dear Sir:

Thank you very much for your order of June 15 for 200 Deer Mountain Bikes. We will make every possible effort to speed up delivery. We will advi you of the date of dispatch. We are at your rvice at all times.

Sincerely

Dear Mr. Sun：

We thank you for your letter of the 23rd August requesting address of possible agents for your products.

On the attached list we have given names and address of three firms who in our opinion would be able to provide you with the required rvices, and would be interested in your proposition.

Very truly yours.

Oscar Olender

Executive Chairman

Attachment

副标题是标题后紧接着出现的一小段文字。它位于标题后，和标题一起显示。很多营销人员会忽略这一块内容，甚至没有添加preheader，这会让你的邮件内容看起来不专业。广告实验数据表明，使用preheader会让邮件打开率增加40%。

1)不要让邮件副标题留白。

如副标题空白，正文的信息前一行文字将会出现在这里。这看起来不专业，而且也失去了一个完美展示的机会。

2）保持邮件内容精简

副标题的长度取决于不同手机设备，操作系统的规格。通常来讲，40-130个字符就足够。大多数手机支持最多55个字符。

3）避免重复

副标题不应该是标题的重复，而是对标题的进一步补充，相当于一个副标题的作用。如果一封邮件中，你的标题是关于邀请收件人参加一个展会，那么你副标题可能是对这个展会做一个确认，而不是详细地区介绍这个展会

4）加入号召性用语Call-to-action

理想情况下，邮件标题或副标题应该要有call-to-action让用户做出某个预期行为

视频

插入视频能够提高300%的转化率。使用视频能够抓住收件人的注意力，更好的吸收信息。视频既可以在附件中插入也可以直接在正文中链接显示，如今5G来了，在邮件中插入视频更不是事了吧。另外也可以考虑GIF，或者YOUTUBE链接。

图片

使用图片。和视频一样，对视觉动物人来来说，图片能够最大化的抓取人的注意力。比如Infographics是一个好的选择，把数据信息以可视化的简洁表达方式传递出来。下面是使用图片时值得注意的一些点：

链接

链接能够有助于提高转化率，市场人员经常使用。但注意不要过度使用，否则也有可能使得邮件被服务器判定为垃圾邮件。

^v^Here comes uncles letter!^v^ I shouted happily. But this letter was different from tho he nt to me before. It was an email! My uncle went to the United States long ago. But he cared about my study and life very much. So he wrote me often.

But it would take a long time for his letter to arrive. Several years later， my family t up a telephone t， It became easier for us to communicate， but we cost more money by calling each other. Now we both had a computer and could get on the Intemet. Then we could talk to each other any time we wanted to， and it wouldn＇t cost world is changing， and it is changing better and better.

Dear Peter:

How is it going

The days,I am really busy the final exam is always get nervous befor the exam .My parents want me to get better grades than now I have problem learning you give me some advice?I think you can always come up with I am looking forward to your letter.

yours,

LiLi

向顾客推销商品

Dear Sir: May 1, 2001

Inquiries regarding our new product, the Deer Mountain Bike, have been coming in from all parts of the world. Reports from urs confirm what we knew before it was put on the market - that it is the best mountain bike available. Enclod is our brochure.

Yours faithfully

提出询价

Dear Sir: , 2001

We received your promotional letter and brochure today. We believe that your would do well here in the . Kindly nd us further details of your prices and terms of sale. We ask you to make every effort to quote at competitive prices in order to cure our business.

We look forward to hearing from you soon..

Truly

迅速提供报价

Dear Sir: June 4, 2001

Thank you for your inquiry of June the 1st concerning the Deer Mountain Bike. It gives us great pleasure to nd along the technical information on the model together with the catalog and price list. After studying the prices and terms of trade, you will understand why we are working to capacity to meet the demand.

We look forward to the opportunity of being of rvice of you.

如何讨价还价

Dear Sir: June 8, 2001

We have received your price lists and have studied it carefully. However, the price level in your quotation is too high for this market, If you are prepared to grant us a

discount of 10% for a quantity of 200, we would agree to your offer. You should note that some price cut will justify itlf by an increa in business.

We hope to hear from you soon.

Yours truly

请求开立信用证

Gentlemen:

Thank you for your order No. 599. In order to execute it, plea open an irrevocable L/C for the amount of US$ 50,000 in our favor. This account shall be available until Sep. 20. Upon arrival of the L/C we will pack and ship the order as requested.

Sincerely

通知已开立信用证

Dear Sir:

Thank you for your letter of June 18 enclosing details of your terms. According to your request for opening an irrevocable L/C, we have instructed the Beijing City Commercial Bank to open a credit for US$ 50,000 in your favor, valid until Sep. 20. Plea advi us by fax when the order has been executed.

Sincerely

请求信用证延期

Dear Sir：

We are sorry to report that in spite of our effort, we are unable to guarantee shipment by the agreed date due to a strike at our factory. We are afraid that your L/C will be expire before shipment. Therefore, plea explain our situation to your customers and cure their connt to extend the L/C to .

同意更改信用证

Gentlemen: Sept. 5, 2001

We received your letter today and have informed our customers of your situation. As requested, we have instructed the Beijing City Commercial Bank to extend the L/C up to and including September 30. Plea keep us abreast of any new development.

Sincerely

抱怨发货迟延

Dear Sirs: Sept. 25, 2001

Concerning our order No. 599 for 200 mountain bikes, so far you have shipped only 50 bikes against the shipment. We are notifying you that we rerve our right to claim on you for the shortage, if it is confirmed. We have given our customers a definite assurance that we would supply the goods by the end of September. We hope you will look into this urgent matter.

Yours faithfully

处理客户的抱怨

Gentlemen: Sept. 30, 2001

In respon to your letter of , we regret your complaint very much. Today we received information from Hong Kong that the remaining 150 bikes were on a ship that developed engine trouble and had to put into port for repairs. The trouble was not rious, and the vesl is now on her way. She would arrive at your place tomorrow or the next day.

Truly

Mail To:

Subject : I am stuck!

Will anyone out there teach me how to t up my CyberNet email program ? currently , I am using a freeware email program running on windows 98, but I want to switch to CyberNet Navigator (Ver . ) . Today I spent the whole day trying to t it up by mylf , but I was just wasting my time you are willing to teach me to how , plea do so like you are talking to a ten-year old . I am not a computer whiz and I do not understand any of tho geek codes like PPP , POP , FTP and so on . Thanks in advance.

Yours , lost in Cyberspace