Global Marketing, 6e (Keegan/Green)
Chapter 2 The Global Economic Environment
1) The global economic crisis vividly illustrates the dynamic, integrated nature of today's economic environment.
Answer: TRUE
Diff: 1 Page Ref: 39
AACSB: Reflective Thinking
2) Cars with European nameplates such as Peugeot, Volvo, Renault, and Citroen were originally designed as local cars mostly destined for local or regional markets.
Answer: TRUE
Diff: 2 Page Ref: 39
AACSB: Reflective Thinking美丽心灵原型人物
3) During the past two decades the volume of capital movements has decread.
Answer: FALSE
Diff: 1 Page Ref: 40
AACSB: Reflective Thinking
4) Global capital movements far exceed the dollar volume of global trade in goods and rvices.
Answer: TRUE
Diff: 2 Page Ref: 40
想象作文评语
AACSB: Reflective Thinking
5) Gross domestic product (GDP), a measure of a nation's economic activity, is calculate
d by adding consumer spending (C), investment spending (I), government purchas (G), and net exports (NX).
Answer: TRUE
交通安全教育内容Diff: 2 Page Ref: 40
AACSB: Analytic Skills
6) Russia is so dependent on revenues from the fuel and energy ctors that some feared the major decline in world oil prices that began in 2008 would have a destabilizing effect.
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Answer: TRUE
Diff: 2 Page Ref: 41
AACSB: Reflective Thinking
7) The economic success of Germany and Japan is due to the fact that their company executives and national leaders recognized the emergence of the world economy as the dominant economic unit and therefore focud on world markets and their respective competitive positions in the world economy.
Answer: TRUE
Diff: 2 Page Ref: 42
AACSB: Reflective Thinking
8) The personal computer revolution and the advent of the Internet era have incread the importance of national boundaries.
Answer: FALSE
Diff: 1 Page Ref: 42
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9) Due to globalization it is easier to categorize economic systems within the confines of
a four-cell matrix.
Answer: FALSE
Diff: 2 Page Ref: 42
AACSB: Reflective Thinking
10) Today, market capitalism is widely practiced around the world, most notably in North America and the European Union.
Answer: TRUE
Diff: 2 Page Ref: 43
AACSB: Reflective Thinking
11) In centrally planned socialism economic systems the state allocates resources, whereas production resources are privately owned.
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Answer: FALSE
Diff: 1 Page Ref: 43
12) In centrally planned socialism economic systems, since demand typically exceeds supply, the elements of the marketing mix are not ud as strategic variables.
Answer: TRUE
Diff: 2 Page Ref: 44
AACSB: Reflective Thinking
13) In Sweden, where the government controls two-thirds of all expenditures, resource allocation is more "market" oriented than "command" oriented.
Answer: FALSE
Diff: 1 Page Ref: 45
AACSB: Reflective Thinking
14) Market reforms and nascent capitalism in many parts of the world are creating opportunities for large-scale investments by global companies.
Answer: FALSE
Diff: 1 Page Ref: 45
15) According to the Index of Economic Freedom compiled by the Heritage Foundation, Hong Kong is ranked as having the highest degree of economic freedom.
Answer: TRUE
Diff: 1 Page Ref: 45-46
AACSB: Reflective Thinking
16) As per the listings of the Index of Economic Freedom by the Heritage Foundation, the
re is a high correlation between the degree of economic freedom and the extent to which a nation's mixed economy is heavily market-oriented.
Answer: TRUE
Diff: 2 Page Ref: 45
AACSB: Analytic Skills
17) The World Bank has developed a four-category classification system for stages of marketing development which us GDP as a ba.
Answer: FALSE
Diff: 3 Page Ref: 47
AACSB: Reflective Thinking
18) The World Bank has developed a four-category classification system for stages of marketing development which us per capita gross national income (GNI) as a ba.
Answer: TRUE
Diff: 2 Page Ref: 47
AACSB: Reflective Thinking
19) About 40 percent of the world population is included into the low-income economic category as per the World Bank classification system.
Answer: TRUE
Diff: 2 Page Ref: 48
AACSB: Analytic Skills
20) Although Bangladesh is categorized in the low-income countries they have genuine market opportunities, particularly in the garment industry.
Answer: TRUE
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Diff: 2 Page Ref: 48
AACSB: Analytic Skills
21) The United Nations designates 50 countries in the bottom ranks of the low-income category as least-developed countries (LDCs); the term is sometimes ud to indicate a contrast with developing countries and developed countries.
