如何带领一个团队（How to lead a team）
How to manage telemarketing and telephone sales teams?
"There is no thief in the world," there is a more classic words: Li uncle said, "people loo, the team is not good", and if ud in the construction of teams and telephone sales management, it is a phra awakened dream ah! Today's business world has been talking about how to ll phones and manage teams, especially telemarketing teams, which make it harder for telemarketing managers. I e, it's not difficult telemarketing management, but it's difficult to catch the key to telemarketing management! Team building and telemarketing management, the key is "people""!
I have many years of telephone marketing team formation and telephone sales management experience, I believe that the construction of telemarketing team and telemarketing management should be divided into five steps:
The first step is the lection of team members
This is the key to "people-oriented", the team is made up of individuals, only good individuals will have a good team, so in the discussion of team building and sales management, we must first discuss individual group.
晚唐The author believes that the lection of team members mainly from the following points to choo:
告别的诗句
First: personal qualities. Quality is our choice of people the key depends on the quality of the first element, from the three
世界上最长的指甲
aspects: one is the integrity, honesty is as the foundation and the attitude of the root, since ancient times for tho who are its heart, the first sincerity of its meaning, meaning of righteousness ", imagine the bad person on the team. Can be described as" an evil member of the herd "not too too! The two is to look at the occupation morals, occupation ethics for the occupation is the telephone marketing one of the important chip employers "Jing Lai advid, occupation morality is reflected in personal dedication and the interests of the company as the supreme state of mind; the three is the only n of responsibility, n of responsibility, be responsible for the family, will be responsible for a friend. Be responsible for the company, will be responsible for the society, imagine no responsible person who dare to u.
Second: personal ability. Personal ability mainly from three aspects, one is the communication telephone sales management ability, the biggest characteristic of the telephone marketing occupation is with all sorts of people or organizations to deal with, how do you communicate with oth
ers, how to coordinate the relationship between this and that, how to customers, you call your sales management a channel or your team, which requires strong communication and coordination ability of telephone sales management; two is the obrvation and analysis of decision-making ability, market opportunities and threats in which competitors vulnerable and where the advantage, how the face of all kinds of the environment to make the right decisions, this requires a special obrvation analysis and decision making the three is the planning organization ability; ability to control, "Forewarned is forearmed.", which is the market changes in the twinkling of an eye, need to have the ability
to handle changes in the market.
牛今年几岁Third: personal image. Personal image is actually the mental outlook we require. Personal image reprents team image and reprents company image. See details from the individual, we can e the person behind the team, we are picking a person, often is the first look at the work experience, experience, education and training, in fact, more important is the appointment of human beings in the whole process of the interview out from our form, the forms can be roughly as judgment the comprehensive quality of the recruits.
Second step, team training.
There are congenital factors are not enough, we have to strengthen the training of the day after tomorrow, which requires the team to strengthen related training, training purpos is nothing more than to cultivate the cohesion and combat effectiveness of the team.
The esnce of team cohesion is to strengthen the construction of team culture, and to create a happy work and a positive atmosphere for the team. When it comes to team culture, we must first understand the enterpri culture, the enterpri culture is formed in the long-term production and management activities in the process of comprehensive reflection and for the majority of staff adhere to the business purpo, values and norms of behavior. The team culture is an important component of the corporate culture. The author believes that team culture means that team members cooperate with each other in order to realize their value in life,
A conscious culture that forms a common goal for the team. The esnce of team culture is to emphasize collaboration, unity and cooperation in order to achieve common cau, so as to meet and meet the needs of team members.羞羞脸
梦想飞The esnce of culture is to strengthen the combat effectiveness of the team members of the team's comprehensive ability training, ability is bad on the knowledge as the basis, so in the training befor
e the ability to strengthen the knowledge training, and then we can talk about the ability of training. Here mainly introduces the following aspects of knowledge training:
First, company knowledge. First of all, let us always make it clear that any business cooperation is bad on mutual benefit, and whether it is mutually beneficial, we are not looking for individuals, but individuals behind the company. Therefore, the background of the company, the company's financial strength, the company's sales management system, the company's operating philosophy, the company engaged in the project, the company's future development and so on, will be the knowledge foundation. We must have to go out telephone sales negotiation
湿润的周末
Second, product knowledge. Before we call sales of products, first of all to well understand the products, product specifications, performance, function, appearance and price, but also to fully dig out lling products, but also know the disadvantages of products in which, only in this way can you persuade someone to buy your products.
Third, industry knowledge. Before we engage in or choo a career, the key to career planning is to understand the history and current situation of the industry. You can determine the future of it and make a decision to quit or join. We are often in partnership with phone sales negotiations, not only n
eed to fully understand the need to be more understanding of the entire industry, the only way you can find the road to victory in the fierce competition in the market.
Fourth 、 financial knowledge. Experience in sales management work of the author's telephone, that financial knowledge for the telephone marketing staff has been in a very important position, and now expod to a lot of company training, ignoring the telephone marketing personnel financial knowledge training, this is actually a misunderstanding of telephone sales management. Financial knowledge is not only the necessary knowledge of high-level telephone sales management, but also a basic knowledge that must be mastered by our telemarketing staff at the grass-roots level.
反问句On the basis of establishing more or more strong knowledge, we should strengthen our training in the following areas:
First, telephone sales negotiation ability. As a telephone marketing staff, the most important job is to find partners for the company, and can make sales and guarantee a good return. Whether we can talk to partners who are suitable for the development of our company depends on our personal telephone sales and negotiation ability. Several important factors to decide the telephone sales negotiation ability is extensive professional knowledge, quick thinking, eloquence and skilled
