Business and administrative communication
Title:Evaluating you-attitude and postivite emphasis in duke university website.
After learning,we know that You-attitude,positive emphasis can help to build goodwill. They are the ways to make yourmessages friendlier, more persuasive, and more humane. They can help you achieve your purpos, and suggest that you care not just about money but also your readers and their needs and interests.
蒜发芽了能吃吗The days, I have checked the Website of Duke University,and I Evaluated you-attitude and postivite emphasis in Duke University website. Duke University was created in 1924 by James Buchanan Duke as a memorial to his father, Washington Duke. It is a well-known private coeducational rearch university located in Durham, North Carolina,. It has about 13,000 undergraduate and graduate students and a world-class faculty helping to expand the frontiers of knowledge. The university has a strong commitment to applying knowledge in rvice to society, both near its North Carolina campus and around the world. The undergraduate college ranked 8th in the United States ,11th in the world. It ranked No. 5 fo
r five concutive years in the U.S. it offers 36 undergraduate programs and 46 professional choice of Arts and a cond professional.
I go to the text for prospective students of Duke’s website and the text on veral targeted for current students,find that there are many parts have ud You-attitude. And no matter words or ntences are both very accurate and refining.You-attitude (or You-view) is a style of communication that looks at the things from the audience’s point of view,emphasising what the audience wants to know, reader’s needs and protects the reader’s ego. It makes the reader’s needs a primary consideration in any message.putting what you want to say in you-attitude is a crucial step both in thinking about the reader’s needs and in communicating your concern to the reader.Now let us evaluat You-attitude they ud.
● “Your time at Duke will be healthy, fulfilling, and safe; you will eat well, you will live well, and you will thrive.” It talks abut the readers. Insteading of focusing on what they are giving,focus on what the readers can get. Audience wants to know how they benefit or are affected.
巧克力酱怎么做
● The first ntence of”Regular Decision” is”Most applicants to Duke apply through Regular Decision.If you choo this option,You should…”It starts with main point from the reader’s point of view. To organize information to build goodwill,we should put information the audience is most interested in first.
水果酸奶冰● In the “applying to duke”,there is a list of the information about the how to apply for duke and the requirements.list makes it easy to e the information which reader needs. It can help them find the key points quickly.
奇幻之旅
● “Good luck with your college decision process. We are glad to hear from you soon.” It’s appropriate to talk about they own emotions in a message of congratulations or condolence.but in most business situations,we don’t talk about feeling,except to congratulate or offer sympathy.
● “You can apply either on paper or on-line.” ”You will be notified of the admissions decision in early April.” “Once you initiate your Duke application, you will receive an e-mail containing a ur name and password. “ In positive situation, they u you more ofte
n than I. It us st of readers are tolerant of the Word I in message,which em like conversion.
● Good message apply you-attitude Beyond the ntence level by using content and organization as well as style. The texts for both prospective students and currrent students are very complete. There are lots of information to give to the prospective students,so they put some details in an appendix,which may be read later.
● Go to the “Applying to Duke” part,there is a part called” Ask A Question”,it’s a part anticipates and answers readers’ questions. Check it out,you can e Duke's Top Ten Most Frequently Asked Questions,and you also can ask new questions. It shows You-attitude,it answers questions the audience is likely to have which can help to build goodwill with content.天气的四字成语
● “the Student Disability Access Office provides support rvices and coordinates accommodations to meet the needs of students who may have a variety of disabilities such as attention deficit/hyperactivity disorder, learning disabilities, psychological disorder
s, visual impairments, hearing impairments, mobility impairments, and chronic health disorders, among other disabilities.”上海周末 In negative situations, protect the reader’s ego. Duke protects the disableds’ego,avoid the word you.
Positive emphasis is a style of writing that focus on the positive. Some negatives are necessary. When you have bad news to give the reader—announcements of layoffs, product defects and recalls, price increas—straightforward negatives build credibility. Sometimes negatives are needed to make people take a problem riously. In some message, such as disciplinary notices and negative performance appraisals, your purpo is to deliver a rebuke with no alternative. Even here, avoid insults or global attacks on the reader’s integrity or sanity. Being honest about the drawbacks of a job reduces turnover. And sometimes negatives create a “rever psychology” that makes people look favorably at your product.But in most situations, it’s better to be positive. Positive emphasis is a way of looking at things. You can create positive emphasis with the words, information, organization, and layout you choo. Let us evaluate the Positive Emphasis on the text for prospective students of Duke’s website and the text on veral targeted for current students.
住房申请书怎么写
