短视频平台使用对青少年物质主义的影响：
使用动机和孤独感的中介作用
摘要
本研究旨在探究网络新媒体——短视频平台使用对青少年物质主义的影响以及使用动机和孤独感在二者关系间的作用，从而为指导青少年合理使用短视频平台提供依据，并为中学生物质主义倾向性的预防和干预提供新的视角。前期采用描述性统计问卷调查和半结构化访谈对初高中生短视频平台使用以及理想、价值观和生命意义感等问题进行初步了解分析，在确定以短视频平台使用强度、使用动机、孤独感和物质主义作为研究变量后，采用问卷调查法对某普通中学初一到高三的974名学生展开正式调查研究。对所得数据进行描述性统计分析、差异检验、相关分析、中介效应以及链式中介效应检验，结果如下：
（1）青少年物质主义倾向总体处于中等水平，且在各人口学统计变量上均无显著差异。
（2）青少年孤独感总体处于中等水平，且在性别、生源地、是否住校、是否独生、是否留守等人口学变量上均有显著差异。
（3）在青少年短视频平台使用方面，使用短视频平台在学生群体很普遍，使用频率较高，但学生主观感
受到的短视频平台使用强度总体处于中等水平。使用强度在生源地、是否住校上有显著差异。
（4）青少年短视频平台使用动机在外部、内射、认同、内部四个维度上均处于中等水平。外部动机在性别、是否住校上的差异显著；内射动机在性别、是否住校、是否留守上的差异显著；认同动机在是否住校上的差异显著；内部动机在性别和生源地上的差异显著。
（5）短视频平台使用强度、使用动机各维度、孤独感均对青少年物质主义有正向影响，短视频平台使用强度正向影响各维度使用动机，使用动机中的认同动机、内部动机显著负向影响孤独感，内射动机显著正向影响孤独感。
（6）外部、内射、认同使用动机均在短视频平台使用强度与青少年物质主义的关系之间有显著的中介作用。
（7）内射动机与孤独感在短视频平台使用强度和物质主义之间的链式中介效应显著，且效应值为正；认同动机与孤独感在短视频平台使用强度和物质主义之间的链式中介效应显著，且效应值为负；内部动机与孤独感在短视频平台使用强度和物质主义之间的链式中介效应显著，且效应值为负。
结论：短视频平台使用（强度、动机）对青少年物质主义有显著正向影响。使用强度不仅能直接影响青少年物质主义，也可分别通过外部、内射、认同使用动机的中介作用间接影响青少年物质主义，还可以分别通过内射、认同、内部使用动机与孤独感的链式中介作用间接影响青少年物质主义。村上春树经典语录
根据研究结果得出以下四点教育建议：多方共治，让短视频平台发挥更多积极影响；合理干预，有效预防和控制青少年物质主义；重视动机，增加行为背后积极动机驱动力；重视差异，分层分类指导学生。
关键词：短视频平台使用强度使用动机物质主义孤独感
IMPACT OF USING SHORT VIDEO PLATFORMS
ON ADOLESCENT MATERIALISM：
MEDIATING ROLE OF MOTIVATION AND LONELINESS
ABSTRACT
The purpo of this study is to explore the impact of the u of short video platforms on adolescent materialism and the role of motivation and loneliness in the relationship between the two.It is intended to guide teenagers in the rational u of short video platforms and to favor materialism among middle school students.Prevention and intervention provide new perspectives.In the early stage, a descriptive statistical questionnaire survey and mi-structured interviews were ud to preliminary understand and analyze the u of the short video platform and the ideal,value,and ns
e of life meaning of junior high school students.After materialism was ud as a rearch variable,a questionnaire survey was ud to formally investigate and study974students in a junior high to high school of a general middle school.Descriptive statistical analysis,difference test,correlation analysis,mediation effect,and chain mediation effect test were performed on the obtained data.The results are as follows:
(1)Adolescent materialism tends to be at an average level,and there are no significant differences in demographic variables.
(2)Adolescents'loneliness is generally at a medium level,and there are significant differences in demographic variables such as gender,place of birth, whether to live in school,whether to be single,and whether to stay behind.
(3)With regard to the u of short video platforms for teenagers,the u of short video platforms is common among student groups,and the frequency of u is high.However,the subjective perception of the u of short video platforms by students is generally at a medium level.There is a significant difference in the u intensity in the student's place of origin and living conditions.
(4)Motivation of using youth short video platforms is at a medium level in the four dimensions of exte
员工待岗最新规定rnal,injective,identification,and internal.There are
significant differences in external motivation in gender and whether to stay at school;injective motivation is in gender,whether to stay at school,and whether to stay There are significant differences in identity motivation,significant differences in whether or not to live on campus,and significant differences in gender and birthplace of internal motivation.
(5)The intensity of u of short video platforms,the dimensions of u motivation,and loneliness all have a positive impact on adolescent materialism. The intensity of u of short video platforms positively affects the u motivations of all dimensions.The motivation for identification and internal motivation in u motivation are significantly negative.Affects loneliness,injective motivation significantly affects loneliness.
汽车排气>高的成语(6)Motivation for external,injective,and identification u has a significant mediating role in the relationship between the u of short video platforms and the materialism of adolescents.
(7)The chain mediation effect between injective motivation and loneliness between the u intensity and materialism of the short video platform is significant, and the effect value is positive;the chain of identity motivation and loneliness between the u intensity and materialism of the short video platfo
rm The mediating effect of the formula is significant,and the effect value is negative.The chain mediating effect of internal motivation and loneliness on the short video platform u intensity and materialism is significant,and the effect value is negative.
Conclusion:The u of short video platforms(intensity,motivation)has a significant positive impact on adolescent materialism.The u intensity can not only directly affect adolescent materialism,but also indirectly affect adolescent materialism through the mediating effects of external,injective,and identified u motivations.,Can also indirectly affect adolescent materialism through the chain mediation of injecting,identification,internal u motivation and loneliness.
Bad on the results of the study,the following four education recommendations are made:multi-party co-governance to make the short video platform exert more positive influences;reasonable intervention to effectively prevent and control adolescent materialism;focus on motivation,increa positive motivation behind behaviors;value differences,Instruct students in layers. KEYWORDS:s hort video;u intensity;u motivation;materialism;loneliness
孟母三迁的启示目录
1前言 (1)
1.1研究背景 (1)
1.2研究意义 (2)
1.2.1理论意义 (2)
1.2.2实践意义 (2)
2文献综述 (4)
2.1短视频平台研究综述 (4)
2.1.1短视频概念界定 (4)
2.1.2短视频平台概念界定 (4)
2.1.3短视频行业发展现状 (4)
2.1.4短视频在青少年群体中的流行原因 (5)
2.1.5短视频平台对青少年的影响 (5)
2.2青少年物质主义研究综述 (6)
2.2.1物质主义概念界定 (6)
2.2.2当今社会青少年物质主义情况 (6)
2.2.3青少年物质主义的成因 (7)
豆子的观察日记2.2.4物质主义对青少年的影响 (7)
2.3青少年孤独感研究综述 (8)
2.3.1孤独感概念界定 (8)退休时间表
2.3.2孤独感的结构 (8)
女排精神2.3.3青少年孤独感的成因 (8)
2.3.4孤独感对青少年的影响 (9)
2.4短视频平台使用强度、使用动机和青少年物质主义的相关研究 (9)
2.4.1以使用强度和使用动机作为短视频平台使用行为的观测指标 (9)
2.4.2短视频平台使用强度和使用动机的相关研究 (10)
2.4.3短视频平台使用强度和物质主义的相关研究 (10)
2.4.4短视频平台使用动机和物质主义的相关研究 (11)
2.4.5短视频平台使用强度、使用动机和物质主义的相关研究 (12)
2.5短视频平台使用强度、使用动机、孤独感和物质主义的相关研究 (13)
2.5.1孤独感和物质主义的相关研究 (13)
2.5.2短视频平台使用强度、使用动机和孤独感的相关研究 (13)
2.5.3短视频平台使用强度、使用动机、孤独感和物质主义的相关研究 (15)
