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Physical communication
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期刊名称: Measuring Business Excellence
作者: Hartman, Jackie L.
年份: 2002年
期号: 第4期
关键词: Competitive advantage;Corporate culture;Organizational
英语招聘作文模板behaviour;Intangible asts;Communications
梦见污水摘要:A strategic communication system is the vehicle for creating, managing and disminating an organization's excellence in design, process, and human capital. We propo that organizational communication should be measured in an effort to influence the business outcomes and the behavior of shareholders, customers, and employees. An often overlooked ast is an organization's physical en
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vironment and that which it communicates. This article prents the literature addressing the correlation between the physical environment and behaviors as well as an audit inventory that allows an organization to examine its environment from a strategic view in order to align its surroundings with its culture, image, desirable behaviors, and expected outcomes.
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内容由中国教育图书进出口有限公司引进
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