The influence of culture on international business

更新时间:2023-05-17 14:32:09 阅读: 评论:0

The influence of culture on international business狐狸和葡萄
negotiations天体营的故事
期刊名称: Industrial & Commercial Training
作者: Brian J. Hurn
作者机构: Universities of Surrey and Westminster
年份: 2007年
期号: 第6-7期
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关键词: decision making; international business; negotiating; national cultures;
柱侯牛腩relationship marketing
摘要:Purpo – The purpo of this paper is to examine the importance of the effect of culture when
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negotiating in an international business context. The paper covers language of negotiation, the need to study the culture of the parties involved, building trust and personal relationships and appropriate training for international managers.Design/methodology/approach – The various key cultural factors are considered in international business negotiation, with examples and suggestions as to how the can be ud to achieve success.Findings – The paper prents an overview illustrated with examples of the cultural factors involved in international negotiation. From the, suggested guidelines for good practice are given.Originality/value – The paper shows that there is relatively little literature on negotiating across cultures,
婉转和宛转的区别>属兔五行属什么
期中复习计划内容由中国教育图书进出口有限公司引进

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