大学英语四级阅读训练题及答案
精湛导读：我根据大家的需要整理了一份关于《大学英语四级阅读训练题及答案》的内容，具体内容：下面是我整理的，希望对大家有帮助。In recent years, Israeli consumers have grown more demanding as theyve become wealthier and more worldly-wi. Foreign travel is a national passion; this summer alone, one in 10 citizens will go abroad. Expod to higher standards of rvice elwhere, Israelis are returning home expecting the same. American firms have also begun arriving in large numbers. Chains such as KFC, McDonalds and Pizza Hut are tting a new standard of customer rvice, using strict employee training and constant monitoring to ensure the friendliness of frontline staff. Even the American habit of telling departing customers to "Have a nice day" has caught on all over Israel. "Nobody wakes up in the morning and says, Lets be nicer," says Itsik Cohen, director of a consulting firm. "Nothing happens without competition."
Privatization, or the threat of it, is a motivation as well. Monopolies (垄断者) that until rece
ntly have been free to take their customers for granted now fear what Michael Perry, a marketing professor, calls "the revengeful (报复的) consumer." When the government opened up competition with Bezaq, the phone company, its international branch lost 40% of its market share, even while offering competitive rates. Says Perry, "People wanted revenge for all the years of bad rvice." The electric company, who monopoly may be short-lived, has suddenly mopped requiring urs to wait half a day for a repairman. Now, appointments are scheduled to the half-hour. The graceless El Al Airlines, which is already at auction (拍卖), has retrained its employees to emphasize rvice and is boasting about the results in an ad campaign with the slogan, "You can feel the change in the air." For the first time, prai outnumbers complaints on customer survey sheets.
1. It may be inferred from the passage that ________.
A) customer rvice in Israel is now improving
B) wealthy Israeli customers are hard to plea
C) the tourist industry has brought chain stores to Israel
D) Israeli customers prefer foreign products to domestic ones兴旺的反义词
2. In the authors view, higher rvice standards are impossible in Israel ________.
A) if customer complaints go unnoticed by the management
B) unless foreign companies are introduced in greater numbers
C) if theres no competition among companies
D) without strict routine training of employees
3. If someone in Israel today needs a repairman in ca of a power failure, ________.
A) they can have it fixed in no time
B) its no longer necessary to make an appointment
C) the appointment takes only half a day to make
D) they only have to wait half an hour at most
鬼眉 4. The example of El A1 Airlines shows that ________.松子玉米的做法
A) revengeful customers are a threat to the monopoly of enterpris
B) an ad campaign is a way out for enterpris in financial difficulty
C) a good slogan has great potential for improving rvice
D) staff retraining is esntial for better rvice
5. Why did Bezaqs international branch lo 40% of its market share?
A) Becau the rates it offered were not competitive enough.
B) Becau customers were dissatisfied with its past rvice.
C) Becau the rvice offered by its competitors was far better.
D) Becau it no longer received any support from the government.
1. A 2. C 3. A 4.A 5. B
爱字繁体
常见蜘蛛
Like many of my generation, I have a weakness for hero worship. At some point, however, we all begin to question our heroes and our need for them. This leads us to ask: What is a hero?tcpu
Despite immen differences in cultures, heroes around the world generally share a number of characteristics that instruct and inspire people.
A hero does something worth talking about. A hero has a story of adventure to tell and a community who will listen. But a hero goes beyond mere fame.
Heroes rve powers or principles larger than themlves. Like high-voltage transformers, heroes take the energy of higher powers and step it down so that it can be ud by ordinary people.
The hero lives a life worthy of imitation. Tho who imitate a genuine hero experience life with new depth, enthusiasm, and meaning. A sure test for would-be heroes is what or whom do they rve? What are they willing to live and die for? If the answer or evidence suggests they rve only their own fame, they may be famous persons but not heroes. Madonna and Michael Jackson are famous, but who would claim that their fans find life more abundant?
