爱好特长怎么写
黄酮的作用与功效The Influence of Firm Behavior on Purcha Intention: Do Consumers Really Care About
Business Ethics?
期刊名称： Journal of Consumer Marketing
脑栓通胶囊功效与作用
作者： Elizabeth H. Creyer
说字开头的成语年份： 1997年生育政策
期号： 第6期儿童谜语300则
关键词： Ethics;Codes of practice;Consumer behaviour;Corporate image
摘要：Posits that although behaving "ethically" should be important for its own sake, whether a firm behaves ethically or unethically may also have a significant influence on consumers' purcha decisions. Examines the issue of unethical corporate behavior from the perspective of consumers. Address veral questions. First, what are consumers' expectations regarding the ethicality of corpor
外用中药
ate behavior? Second, is whether a firm acts ethically or unethically an important consumer concern, and if so, will information regarding a firm's behavior influence their purcha decision? Demonstrates that consumers say they do care about a firm's ethics and will adjust their purcha behaviors accordingly.
内容由中国教育图书进出口有限公司引进禁手
