摘要
随着房地产市场竞争日益加剧，房地产企业与供应商建立战略合作伙伴关系已成为有效整合资源、提高采购效率、降低开发成本的关键管理措施之一，但是双方在战略合作过程中却存在许多问题，进而影响合作关系稳定性。因此找出影响房地产企业供应链战略合作伙伴关系稳定性的因素，并提出提升关系稳定性的对策是十分必要的。
首先，本文基于供应链管理理论，对房地产企业供应链管理、房地产企业供应链战略合作伙伴关系及房地产企业供应链战略合作伙伴关系稳定性的内涵进行了界定，提出本文探讨的房地产企业供应链战略合作伙伴不考虑政府及金融机构，仅指处于供应链上的工程施工、咨询、材料设备等供应商，而房地产企业供应链战略合作伙伴关系稳定性则是指基于房地产企业供应链合作双方不断调整合作行为以维护供应链整体绩效最优的合作关系的动态平衡。
其次，为了了解房地产企业供应链战略合作伙伴关系的现状及存在的问题，本文分别面向房地产企业与供应商展开问卷调查，并对调查结果进行总结和分析。调查得知，房地产企业与优秀供应商建立战略合作伙伴关系已成为行业趋势，然而双方在战略合作过程中却存在一些问题，如房地产企业对供应链战略合作伙伴关系的价值认识不足、战略合作效果没有充分发挥、双方关系满意度参差不齐、战略供应商绩效表现不稳定，进而影响双方关系稳定性。tears run dry
再次，本文基于现状分析、文献研究、专家访谈梳理出34项影响房地产企业供应链战略合作伙伴关系稳定性的因素及反映关系稳定性的5项测量指标，并将影响因素概括为房企采购管理水平、供应商能力、合作条件、交互水平、关系满意度、外部环境六大类，而且结合理论分析及实践经验构建了影响因素之间的结构方程模型。然后利用问卷调查法进行样本数据采集以及利用AMOS21.0进行结构方程模型的适配度检验，逐步对模型进行修正，最终得到适配度良好的结构方程模型。
最后，本文结合实证研究的结果，提出了提升房地产企业供应链战略合作伙伴关系稳定性的对策，即按照“以激励与约束为基础、以整合重组为手段、以加强双方互动为保证、以信息反馈为前提”的总框架展开。并且提出推进这些对策的实施需要房地产企业组织、制度、技术三方面的支撑。
关键词：房地产企业，供应链战略合作伙伴关系，关系稳定性，影响因素
ABSTRACT
With the increasing competition in the real estate market, Establishing strategic partnership with suppliers for real estate enterpris has become a key management measure, which can effectively integrate resources, improve procurement efficiency, and reduce development costs. However, there are many problems in the process of cooperation between real estate enterpris and strategic suppliers, which may affect the stability of the relationship.Therefore, it is necessary to find out the in
fluencing factors of real estate enterpri strategic partnership stability in supply chain and put forward the measures to improve the stability of the relationship.
Firstly, this paper defines the connotation of the real estate enterpri supply chain management, the real estate enterpri strategic partnership in supply chain and the stability of real estate enterpri strategic partnership in supply chain bad on the supply chain management theory. The strategic partners in supply chain of real estate enterpri discusd in this paper excludes government and financial institutions, refers only to other suppliers,such as engineering construction suppliers, consulting suppliers, material equipment suppliers, etc.The stability of the supply chain strategic partnership in real estate enterpri is that two parties in the supply chain constantly adjust the behaviors in order to maintain the best balance of the overall performance of the supply chain.
Secondly, the paper conducts questionnaire survey to real estate enterpris and suppliers in order to know the status and problems in the supply chain strategic partnership of real estate enterpris, and then summarizes and analyzes the survey results. The survey finds that real estate enterpris establish strategic partnership with outstanding suppliers has become an industry trend, but in the process of strategic cooperation shows some problems. According to the findings of questionnaire, we know that the cognitive degree of supply chain strategic partnership still need to be improved for
real estate enterpris, the value of strategic partnership is not fully utilized, the satisfaction between the two parties is uneven and the performance of strategic suppliers is unstable, which influence stability of the relationship between the two parties.
Thirdly, this paper puts out 34 influencing factors of real estate enterpri strategic partnership stability in supply chain and 5 obrved variables of relationship stability with the method of the situation analysis, literature rearch and expert interview, and
重庆大学硕士学位论文
the influencing factors are summarized as the six parts,including purcha management level of the real estate enterpri, supplier’s capabilities, cooperation conditions, interaction level, relationship satisfaction and external environment, and then constructs structural equation modeling between the influencing factors with theoretical analysis and practical experience.This paper collects sample data through questionnaire and import the data to AMOS21.0 to test goodness to fit in the structural equation modeling and modify the modeling gradually, then get the well-adapted structural equation modeling.
Finally, according to the results of rearch, the paper puts forward some measures to improve the s
competition造句tability of the strategic partnership in supply chain for real estate enterpris,which according to the general idea of incentives and restraints as basis,integration and reorganization as a means, strengthening mutual interaction as the guarantee and information feedback as a premi,and then this paper puts forward the implementation of the measures need the support of organization, system, and technology in real estate enterpris.
非裔是什么意思Keywords：real estate enterpri, strategic partnership in supply chain, relationship stability, influencing factors
IV
目录
目录
中文摘要......................................................................................................................... I 英文摘要...................................................................................................................... III 1 绪论 (1)
1.1 研究背景 (1)
1.2 国内外研究现状 (2)
1.2.1 国外研究现状 (2)
1.2.2 国内研究现状 (4)
1.2.3 研究现状评述 (6)
1.3 研究内容及意义 (7)
1.3.1 研究内容 (7)
1.3.2 研究意义 (8)
1.4 研究方法及技术路线 (8)
1.4.1 研究方法 (8)
1.4.2 技术路线 (9)
2 理论基础及概念界定 (11)bewitch
2.1 理论基础 (11)
2.2.1 价值链理论 (11)
2.2.2 交易成本理论 (11)
2.2.3 委托代理理论 (12)
2.2 供应链管理理论 (12)
2.2.1 供应链的定义 (12)
2.2.2 供应链管理的含义 (13)
2.2.3 房地产企业应用供应链管理的意义 (13)
2.3 概念界定 (14)
os是什么意思2.3.1 房地产企业供应链管理 (14)
2.3.2 房地产企业供应链战略合作伙伴关系 (15)
2.3.3 房地产企业供应链战略合作伙伴关系稳定性 (19)
floorplan2.4 本章小结 (19)
3 房地产企业供应链战略合作伙伴关系现状分析 (21)
新视野大学英语4课文翻译3.1 问卷调查相关信息 (21)hidden message
3.1.1 调查问卷设计 (21)
V
重庆大学硕士学位论文
3.1.2 调查情况简介 (21)
3.2 房地产企业供应链战略合作伙伴关系现状 (22)
3.2.1 房地产企业供应链战略合作伙伴关系的实施流程 (22)
3.2.2 房地产企业供应链战略合作伙伴关系的建设情况 (23)
3.2.3 房地产企业供应链战略合作的形式与方式 (25)
3.2.4 房地产企业供应链战略合作伙伴关系稳定性 (26)
3.3 房地产企业供应链战略合作伙伴关系中存在的问题 (27)
3.3.1 房地产企业对供应链战略合作伙伴关系的价值认知不足 (27)
3.3.2 供应链战略合作伙伴关系实施效果没有充分发挥 (28)
3.3.3 供应链战略合作伙伴关系满意度参差不齐 (30)
3.3.4 战略供应商绩效表现不稳定 (32)
3.4 本章小结 (35)
4 房地产企业供应链战略合作伙伴关系稳定性影响因素识别及模型构建 (37)
4.1 结构方程模型理论 (37)
4.1.1 结构方程模型的相关概念 (37)
4.1.2 结构方程模型的结构 (37)
4.1.3 结构方程模型应用步骤 (38)
4.1.4 结构方程模型之论文应用分析 (39)
4.2 房地产企业供应链战略合作伙伴关系稳定性影响因素识别 (40)
4.2.1 基于现状的影响因素识别 (40)
4.2.2 基本文献研究的影响因素识别 (41)
4.2.3 基于专家访谈确定的影响因素 (50)
4.2.4 影响因素清单 (51)
4.3 关系稳定性的测量维度 (53)
4.4 研究假设及模型构建 (54)
4.4.2 模型构建 (54)
4.4.1 研究假设 (57)
4.5本章小结 (58)
5 房地产企业供应链战略合作伙伴关系稳定性影响因素的实证研究. 59
gcw
5.1 预调研及数据分析 (59)
5.1.1 问卷设计及回收情况 (59)
end up
5.1.2 信度分析 (59)
5.1.3 效度分析 (62)
VI
