Unit10 advertising课件

Unit10
Advertising
Warm-upActivities
Whichonedoyouprefer?Why?
Discussion
Discussion
Howmanykindsofadvertisingmediadoweusuallye?
Whataretheadvantagesanddisadvantagesofadvertiments?
Youcanfindthem…
Newspapers
Magazines
AdvertisingWalls/Billboards
Youcanfindthem…
Internet
Youcanfindthem…
Discussion
Advantages
Disadvantages
form
makepeopleannoyed
bemisledbyfaland
incorrectinformation
easily
cheatconsumersto
buytheuless
products
raithepriceofproducts
…
helpconsumersmake
informedchoices
entertainpeople
increaproductsales
makepeopleawareof
socialproblemsand
governmentpolicies
…
ClassicSentencesofAds
Goodtothelastdrop.
滴滴香浓,意犹未尽。
Startahead.
成功之路,从头开始。
FreshupwithSeven-up.
提神醒脑,喝七喜。
Askformore.
渴望无限。
Intelligenceeverywhere.
智慧演绎,无处不在。
摩托罗拉手机
百事可乐
飘柔
七喜
麦斯威尔咖啡