体验商务英语(第二版)课件第2册课件Unit3Companies

Unit3Companies
‘Benotafraidofgrowingslowly;beafraidonlyofstandingstill.’
-Chineproverb
Beeverywhere,doeverything,andneverfailtoastonishthecustomer.
-Anonymous
Startingup
-Family-owned
-Publiclimited
-Jointventure
-Multinational
-Parent
-Subsidiary
-Branch
-Holding
Company
CompanyLtd./Inc./SA/AG
Canyouexplainthethe?
Startingup
A
Whichofthecompanieswouldyouliketoworkfor?Why?
Familybusiness
Multinational
Self-employed/freelance
lawyer
consultant
writer
doctor
Startingup
B
Whatbusinessctorswouldyouliketoworkin?Doyouknowthecompaniesandtheirlinesofbusiness?
Work
Envi-ronment
Maybemorefriendlyinasmallfamilybusiness.Butsomefamily-owedbusinessaremultinationalswiththousandsofemployees,andtheenvironmentmaynotbethatdifferenttoworkinginanordinarymultinational.lf-employedpeopleworkingontheirownsometimescomplainaboutfeelingisolated.Youmayfeelmoreincontrolrunningyourowncompany,butthereagain,ifyouhaveemployeestolookafter,thiscanbeabigresponsibility.
Payment
Smallfamilycompaniesmayormaynotpaygoodwagesandsalaries.Oneissuehereisthatwhenmultinationalscometoanareawithlowunemployment,theymaymakeitmoreexpensiveforfirmsintheareatoemploypeopleinofficeorfactoryjobs.Ontheotherhand,somemultinationalsarewellknownforpayingverylowwagestopeopleinplacessuchasfast-foodoutlets.Thepayoflf-employedpeople,ofcour,varienormously.
Promotionprobabilities
Therewillbefeweropportunitiesforpromotioninfamilycompanies,especiallyiffamilymembersareinkeypositions.Multinationalswillprobablyoffermorescope–thefast-foodworkermaybecomeabranchmanagerandpossiblygoevenfurther,butexamplesoftopmanagerswhohaverinallthewayfromshopfloorlevelarerare.
Jobcurity/probabilitythatyouwillkeepthejob
Familycompaniesmayhesitatelongerbeforelayingpeopleoffoutofafeelingofresponsibilitytowardstheiremployees.Multinationalshavehaddifferentattitudestowardslayingpeopleoff,butcompaniesingeneralareprobablyquickertolaypeopleoffthanbefore.
Vocabulary
Describingcompanies
1Theamountofmoneyacompanyreceivesfromsalesin
aparticularperiodiscalledits_________.
2Themoneyacompanymakesaftertakingawayitscosts
isits_________.
3Acompanywhichismorethan50%ownedbyaparent
companyiscalleda_____________.
4Theemployeesinaparticularcountryorbusinessare
calledthe___________.
5Thepercentageofsalesacompanyhasinaparticular
marketisits_______________.
6Themainbuildingorlocationofalargeorganizationis
its______________.
7Thecostofacompany’ssharesisits______________.
shareprice
workforce
profit
subsidiary
marketshare
headoffice
A
turnover
Vocabulary
Describingcompanies
B
Iampleadtosaythecompanyhascontinueditxcellentperformance.Wearechanging,growinganddoingwellatadifficulttimefortheindustry.__________was€57.2million,anincreaof15%onlastyear,and_______roby5%,to€6.4million.
Weareahighlycompetitivebusiness.Wehaveincreadour_______________to20%.Conquentlyour_____________hasrinandisnowatanall-timehighof€9.6.
Increadproductionandstrongdemandhavehadapositiveeffectonourcashflow,soweareabletofinanceanumberofnewprojects.Wehavesuccessfullymovedtoournew____________incentralLondon.WearenowplanningtostartfullproductionattherecentlyopenedSpanish____________inOctober.
Finally,thanksonceagaintoourloyalanddedicated_________.Ouremployeeswillalwaysbeourmostvaluableast.
FINANCIALPERFORMANCE
Completethefollowingextract.
Turnover
profit
marketshare
shareprice
headoffice
subsidiary
workforce
Discussion
Describingcompanies
Whatinformationisimportantwhendescribingcompanies?
Businessperformance:
Turnover/sales;profit
Competitiveness:
Marketshare;shareprice
Finance:
Cashflow;investmentinR&D;business
expansion(newheadoffice,subsidiary)
Valuableast:
Loyal&dedicatedworkforce